AGIA Affinity
B2B • HR Tech • SaaS
AGIA Affinity is a company that develops, markets, and administers innovative benefit programs aimed at helping organizations engage and retain customers, members, or employees. Established in 1956, AGIA is known for its powerful and customer-centric solutions that deliver tangible business value, driving revenue and enhancing company culture for its partners. The company leverages modern technology platforms to automate processes and provide seamless digital customer experiences. AGIA's programs are designed to improve engagement and add incremental revenue through enhanced target audience interaction. With a focus on bespoke solutions, AGIA assists clients in revitalizing stagnant programs, increasing program growth, and transforming insureds into long-term member value, thus positioning itself as a leader in the benefits market.
AVP Partner Marketing
Job not on LinkedIn
October 17
AGIA Affinity
B2B • HR Tech • SaaS
AGIA Affinity is a company that develops, markets, and administers innovative benefit programs aimed at helping organizations engage and retain customers, members, or employees. Established in 1956, AGIA is known for its powerful and customer-centric solutions that deliver tangible business value, driving revenue and enhancing company culture for its partners. The company leverages modern technology platforms to automate processes and provide seamless digital customer experiences. AGIA's programs are designed to improve engagement and add incremental revenue through enhanced target audience interaction. With a focus on bespoke solutions, AGIA assists clients in revitalizing stagnant programs, increasing program growth, and transforming insureds into long-term member value, thus positioning itself as a leader in the benefits market.
📋 Description
• Lead, develop, and inspire a high-performing, customer-centric partner marketing team • Own revenue-focused partner marketing strategy and execution • Build strong cross-functional partnerships with marketing peers • Drive stakeholder engagement by collaborating closely with affinity partners • Serve as a trusted advisor to internal and external stakeholders • Champion a data-driven approach by optimizing partner marketing KPIs • Perform other functions and special projects as assigned
🎯 Requirements
• Bachelor’s degree or higher (Business, Marketing, Communications, or related field preferred) • 10+ years of leading high performing marketing, at least 5+ years of experience leading a partner marketing function within insurance, financial services, or another highly regulated industry • Advanced knowledge of partner marketing • Advanced knowledge of B2B and B2C strategies • Knowledge of management principles and best practices • Knowledge of marketing automation, CRM and analytics tools • Knowledge of direct mail and omni-channel marketing • Exceptional relationship management and communication skills, with the ability to influence at the executive level (both internally and externally)
🏖️ Benefits
• Competitive benefits and compensation • Culture of empowerment and commitment to innovation
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