Airbnb
5001 - 10000 employees
Founded 2007
👥 B2C
🛍️ eCommerce
💰 Post-IPO Equity on 2020-12
B2C • eCommerce • Hospitality
Airbnb is a global online marketplace that connects people looking for accommodation with hosts offering unique and diverse lodging options, often in residential properties. Users can book spaces ranging from one-bedroom apartments to entire homes and boutique hotels. Airbnb also offers experiences, allowing guests to book activities hosted by locals, providing an authentic travel experience.
Senior Growth Marketing Manager
🕒 April 17
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Airbnb
5001 - 10000 employees
Founded 2007
👥 B2C
🛍️ eCommerce
💰 Post-IPO Equity on 2020-12
B2C • eCommerce • Hospitality
Airbnb is a global online marketplace that connects people looking for accommodation with hosts offering unique and diverse lodging options, often in residential properties. Users can book spaces ranging from one-bedroom apartments to entire homes and boutique hotels. Airbnb also offers experiences, allowing guests to book activities hosted by locals, providing an authentic travel experience.
📋 Description
• Analyze performance data, customer behavior, and market trends to identify growth opportunities and inform Korea-specific marketing strategies. • Translate insights into clear growth strategies and recommendations for Korea, partnering with regional and global channel owners who lead campaign execution. • Drive performance across key Korean platforms including the Naver and Kakao ecosystems. • Partner with regional channel experts, global marketing teams, Product, Engineering, Data Science, and Creative partners to bring Korea-specific growth initiatives to life. • Represent the needs of the Korean market in global planning discussions and ensure strategies reflect local platform dynamics and consumer behavior. • Identify and support new builds, integrations, and marketing capabilities needed to unlock growth in Korea. • Deliver clear reporting and actionable insights to Korea leadership and regional teams to guide decision-making and continuous optimization.
🎯 Requirements
• 8+ years of experience in growth marketing, performance marketing, or digital strategy roles within consumer-focused businesses. • Strong understanding of the Korean digital landscape, consumer behaviors, and local platform ecosystems. • Familiarity with the Naver ecosystem, including advertising products such as Powerlink and Brand Search. • Understanding of Kakao platforms, including KakaoTalk and related marketing or messaging capabilities. • Ability to interpret performance data, identify insights, and translate analysis into strategic recommendations. • Experience working with global marketing teams, product, engineering, and data partners in highly collaborative environments. • Familiarity with marketing automation platforms, analytics tools, and emerging technologies such as AI-driven marketing tools or localized asset development.
🏖️ Benefits
• Health insurance • Flexible work arrangements • Professional development opportunities
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