Marketing Operations Manager

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September 29

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Align Technology

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Biotechnology • Healthcare Insurance • SaaS

Align Technology is a global medical device company that is changing lives through better smiles. The company reimagines and reinvents orthodontic and restorative treatment delivery for millions of people worldwide with its advanced technology solutions such as the Invisalign® System, the most advanced clear aligner system trusted by approximately 18. 9 million people globally. Align Technology also offers iTero™ intraoral scanners to enhance the dental practice experience by improving clinical precision and patient interaction. As a leading player in its industry, Align Technology is committed to international expansion and strategic growth while fostering a diverse and innovative work culture.

10,000+ employees

Founded 1997

🧬 Biotechnology

⚕️ Healthcare Insurance

☁️ SaaS

💰 $105M Series D on 2000-06

📋 Description

• Own and manage A-LIGN’s marketing automation platforms and lifecycle marketing workflows • Serve as the internal point of contact for lifecycle marketing execution, optimization, and marketing tech stack • Serve as main liaison between marketing and revenue operations teams to ensure alignment and collaboration across initiatives • Generate, report, operate and drive alignment across weekly, monthly, and quarterly initiatives to analyze performance across all marketing channels, derive insights, and recommend improvements • Maintain and enhance data quality through enrichment tools and lead routing systems • Support marketing campaign execution through project management tools, list building and enrichment, cross-team coordination, and field marketing planning and execution • Own and utilize data orchestration tools like RingLead to scale record management and hygiene programs • Own and scale database enrichment program leveraging first- and third-party intent tools as well as advanced AI and non-AI research methods • Define and track, along with leadership, KPIs relevant to the marketing organization • Reports to Senior Revenue Operations Manager; Full-Time, Exempt role

🎯 Requirements

• Bachelor’s degree in marketing, business, or other relevant fields preferred • 3+ years of experience in marketing operations or related roles • Strong understanding of marketing automation, email marketing, and campaign analytics • Proficiency in managing and integrating marketing tech stacks • Proven knowledge of relevant tools and platforms: Salesforce, Pardot, RingLead, Chili Piper, ZoomInfo, Apollo, Clay, Google Analytics, Looker, Asana • Excellent communication and organizational skills • Ability to work independently and collaboratively across teams • Ability to meet deadlines with a high degree of motivation

🏖️ Benefits

• Healthcare, Dental, and Vision Benefits • Employer Paid Life Insurance and Disability Insurance • EAP - Employee Assistance Program • Pet Insurance • 401(k) Plan with Employer Matching • Competitive Bonus Structure • Home Office Reimbursement • Certification Reimbursement • Personalized Career Coaching • Generous Paid Time Off • Paid Office Closure December 25-January 1 • Vacation Bonus • Summer Hours