Growth Marketing Manager

August 29

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ALT

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At ALT, we’re on a mission to unlock the value of alternative assets, and looking for talented people who share our vision.

51 - 200 employees

📋 Description

• As Alt’s Growth Marketing Manager, you’ll be owning our GTM motions to drive demand and revenue. You’ll own marketing communications to our customers and prospects and drive pipeline generation from our lifecycle channels. This role will be a bridge between Product, Marketing, and Sales and will work cross-functionally to keep Alt’s positioning sharp against competitors. • Own GTM campaigns that connect product value to user needs, aligned across teams. • Create the lifecycle and in-app communication strategy across email, push, and product surfaces and track success. • Test and optimize flows to drive activation, conversion, and retention. • Partner early with Product and Design to shape communication throughout the user journey. • Deliver data-driven insights to refine messaging and influence future product and GTM decisions. • Leverage marketing automation, behavioral data, and ML-based techniques to create personalized experiences at scale

🎯 Requirements

• 5+ years of experience in growth marketing with lifecycle experience, ideally in a tech or marketplace environment. • Iterable expertise with proven ability to build, manage, and optimize complex lifecycle campaigns across email, push, SMS, and in-app. • Experience partnering with Product and Design to ensure end-to-end cohesion. • Strong data literacy with comfort pulling, analyzing, and reporting on performance metrics to guide decisions. • Familiarity with analytics and attribution tools (Amplitude, Segment, Branch, or similar). • Proven track record of balancing GTM planning with execution that delivers measurable impact.

🏖️ Benefits

• $100/month work-from-home stipend • $200/month wellness stipend • WeWork office stipend • 401(k) retirement benefits • Flexible vacation policy • Generous paid parental leave • Competitive healthcare benefits, including HSA, for you and your dependent(s)