SEO Manager

🕒 Yesterday

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Amsive

501 - 1000 employees

Advertising • Data Science • Analytics

Amsive is a data-led performance marketing agency committed to enhancing ROI through innovative customer acquisition, engagement, and communications solutions. As a full-service marketing partner, Amsive offers a comprehensive suite of strategic marketing services, including direct mail, digital media, SEO, social media, creative content, data intelligence, and advanced analytics. Utilizing their proprietary Audience Science™ platform, Amsive specializes in identifying and connecting with the best customers for their clients, ensuring optimized marketing spend and measurable growth results. With expertise in crafting data-driven, audience-first strategies, they help brands navigate the complex marketing landscape and achieve exceptional results.

📋 Description

• Translating client objectives into effective organic and AI search marketing strategies • Conducting comprehensive, prioritized site audits and proactively identifying content and technical SEO opportunities that drive relevant organic visibility and traffic at scale • Documenting recommended solutions in a concise and compelling manner, working with development teams to advise on implementation • Developing realistic business cases to convince clients to prioritize and implement SEO initiatives • Deriving strategic search query and prompt evaluations to drive successful initiatives based on attainable organic and AI search opportunities • Monitoring and analyzing site performance using a range of SEO, AI, and site analytics tools • Interpreting and explaining data discoveries as they relate to organic and AI search, specific initiatives, and client KPIs • Developing and effectively communicating SEO and AI search strategies, deliverables, and results • Performing competitive analyses to identify organic search opportunities • Identifying opportunities to improve organic conversion rates • Supervising QA of SEO implementations • Acting as primary client contact, providing education for clients around organic search strategies, tactics, deliverables, and performance • Leading (and inspiring) a team of 1-3 members in the execution of client SEO and AI search programs • Staying up to date on current search industry trends and technologies, and proactively communicating these trends to clients and the broader Amsive team

🎯 Requirements

• 6+ years or more of experience contributing to or managing SEO programs, preferably in an agency setting • Evidence of success with previous SEO campaigns for medium to large brands • Strong understanding of current SEO and AI search best practices, search engine ranking factors, cross-channel marketing principles, and a strong grasp on how to help clients meet business goals as realistically as possible, setting the right expectations • Strong understanding of concepts such as URL discovery, crawling, rendering, indexing, and ‘crawl budget’ • Understanding of web performance and page speed optimizations • Inside-out knowledge of Screaming Frog and Google Search Console • Experience using other enterprise SEO tools such as Botify, Lumar, OnCrawl, Ryte, BrightEdge, STAT, SEMrush, ahrefs, etc. • Strong written and verbal communication skills, a positive attitude, and the ability to thrive in a collaborative and fast-paced environment • Strong project management and organization skills, ability to be flexible and adaptable and prioritize and manage multiple concurrent projects • Experience with Google Analytics, Looker Studio, and connected APIs for data analysis and reporting • Familiarity with HTML, CSS, and JavaScript (as it relates to SEO)

🏖️ Benefits

• Paid time off that includes Unlimited Vacation Time, Annual Sick Days, Mental Health Days, and Holidays • Dental, Vision, and Health Insurance • 401(k) with a company match program • Paid Parental Leave

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