Senior Content Writer

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September 4

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Apport Solutions UG

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We aim to be a technology partner for businesses. From the ground up, we assess, plan, design, develop, integrate and operate end-to-end ICT (Information and Communication Technology) solutions.

1 - 10 employees

Founded 2020

📋 Description

• Work closely with the Head of Content in designing and executing the Content Strategy • Develop high-quality content assets: blogs, articles, web content, metadata, product descriptions, video scripts (brand/product), PR copies, creative copies, social media content, AD copies • Research markets and industries to gain insights and create action-driving content • Identify niches to engage for brand and community building • Develop content strategies to reach target audiences, address pain points, and create content funnels • Design and implement creative marketing strategies to disseminate content • Explore content optimization opportunities to improve performance of published assets • Drive traffic and engagement that translate to brand and business goals • Keep pace with SEO, social media and internet marketing trends to drive traffic, leads, revenue, subscribers, and awareness via content strategy

🎯 Requirements

• 4+ years of work experience as an SEO Content Writer or Content Strategist • Proven experience writing and editing blogs, articles, web content, metadata, product descriptions, video scripts, PR copies, creative copies, social media content, AD copies, case studies, lead nurturing emails, newsletters, brochures, sales collaterals • Understanding of SEO content writing and Content Management Systems (e.g., WordPress) • Introductory understanding of AHREFs, Google Analytics, keyword research and trend analysis • Prior experience handling content marketing channels in B2B/SaaS for domestic and international markets (preferably SMBs) • Bachelor’s degree in Journalism, Marketing, Mass Communication, or related fields preferred • Impeccable written and communication skills, strong proofreading and editing capability • Creative thinking and ability to generate new content ideas • Eagerness to learn and share learnings with others

🏖️ Benefits

• Remote - Work from home / anywhere