Go-to-Market Manager

November 24

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Logo of Array

Array

Array is a financial innovation platform that helps digital brands, financial institutions, and fintechs get compelling consumer products to market faster. Our suite of private label offerings helps our partners drive revenue, increase engagement, and empower millions of consumers to achieve their financial goals.

51 - 200 employees

📋 Description

• Own the go-to-market strategy for a product or product family, from positioning through commercialization. • Partner with Account Managers to empower effective cross-sell and upsell motions across the client portfolio. • Develop product positioning and messaging that clearly articulates value and differentiation in the market. • Design pricing and packaging strategies that balance client value, competitiveness, and revenue growth. • Create sales enablement tools—battlecards, training decks, objection handling guides, ROI calculators, case studies, proof points and playbooks. • Deliver market and competitive intelligence to keep the commercial team sharp and ahead of the curve. • Define segmentation and targeting frameworks to identify high-potential client cohorts for expansion. • Maintain a habit of using AI tools to think, build, and ship faster—it’s your default, not an afterthought.

🎯 Requirements

• 6+ years of experience in Go-to-Market, Product Marketing, or Commercial Strategy in SaaS, fintech, or data/analytics platforms • String client facing background • Proven track record of developing and executing GTM plans that drive measurable revenue growth. • Ability to translate complex technical concepts into clear, client-friendly narratives. • Strong business acumen with understanding of pricing, packaging, and market dynamics. • Experience building and delivering sales enablement content and training for commercial teams. • Excellent communication and stakeholder-management skills; able to work effectively across Product, Sales, and Marketing. • Analytical mindset with comfort using data and client feedback to inform decisions. • A belief that AI is reshaping work, you instinctively use it to accelerate everything you do.

🏖️ Benefits

• Full medical, dental, and vision, premiums covered at 100% for full-time employees and 70% for dependents • Unlimited PTO and sick leave + 14 company holidays to encourage a healthy work-life blend • 100% 401k match up to 4% with immediate vesting • Generous and competitive parental leave for all parents • $1,000 desk setup subsidy to set-up your unique remote office • $100/month to subsidize wifi/cell phone expenses • Summer Fridays (half-day Fridays) typically from late May to the end of August • AnniversArray Kits for work anniversaries

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