Product Marketing Manager

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🕒 May 4

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Astrix Security

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2021

🔒 Cybersecurity

☁️ SaaS

💰 Series A on 2023-06

Cybersecurity • SaaS • Cloud Security

Astrix Security is a leading non-human identity security platform that specializes in managing and securing non-human identities (NHIs) across various environments, including cloud, SaaS, and on-premises systems. Their solutions include real-time discovery of NHIs, posture management, anomaly detection, and lifecycle management, enabling organizations to reduce risks associated with machine credentials, API keys, and service accounts. Astrix Security leverages advanced technology, including machine learning, to enhance security posture and automate remediation processes, making it an essential tool for businesses navigating the complexities of modern IT infrastructure.

📋 Description

• Develop and execute comprehensive product marketing plans that align with overall business objectives and drive product adoption and revenue growth. • Conduct market research to identify customer needs, market trends, and competitive landscape to inform product positioning, messaging, and differentiation. • Collaborate closely with cross-functional teams including product management, sales, and marketing to develop go-to-market strategies and launch plans for new products and features. • Create compelling and differentiated product messaging and content tailored to target audiences across various channels including website, sales collateral, presentations, and digital marketing campaigns. • Develop and maintain sales enablement tools and materials including product guides, playbooks, and training sessions to empower the sales team and partners to effectively sell Oasis Security solutions. • Drive thought leadership initiatives by creating content such as whitepapers, blogs, and webinars to educate prospects, customers, and the broader cybersecurity community. • Analyze key metrics and performance indicators to measure the effectiveness of product marketing initiatives and make data-driven recommendations for optimization and improvement.

🎯 Requirements

• Bachelor's degree in Business or STEM; MBA preferred. • 5+ years of experience in product marketing within the cybersecurity or technology industry. • Proven track record of developing and executing successful product marketing strategies that drive revenue growth and market penetration. • Strong understanding of cybersecurity and enterprise Saas products, with the ability to translate technical features into compelling value propositions for non-technical audiences. • Excellent written and verbal communication skills with the ability to create persuasive content and present complex information in a clear and concise manner. • Strategic thinker with a strong analytical mindset and ability to leverage data to drive decision-making and optimize marketing performance. • Demonstrated ability to collaborate effectively with cross-functional teams and influence stakeholders at all levels of the organization. • Self-starter with a passion for innovation and a willingness to take initiative in a fast-paced, dynamic environment.

🏖️ Benefits

• Opportunity to work for a leading innovator in cybersecurity funded by top tier venture capital firms (Sequoia, Accel, Cyberstarts) • Competitive compensation package and comprehensive benefits. • Dynamic and international work environment with a focus on continuous learning and professional development. • Opportunity for career growth and advancement within a rapidly growing organization at the forefront of cybersecurity innovation.