GTM Marketing Strategist

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2 days ago

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ATAK Interactive

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B2B • eCommerce • SaaS

ATAK Interactive is a full-service marketing and technology agency that specializes in Revenue Operations (RevOps) to help businesses streamline their sales, marketing, and customer success processes. They leverage innovative strategies and technologies such as HubSpot and Salesforce to optimize CRM systems, enhance lead generation, and improve overall business efficiency. With a strong focus on customized solutions, ATAK provides services ranging from marketing automation and sales enablement to full-stack development and UI/UX design, ensuring their clients achieve measurable growth and success.

11 - 50 employees

Founded 2005

🤝 B2B

🛍️ eCommerce

☁️ SaaS

📋 Description

• Serve as the lead strategist for client go-to-market initiatives, guiding them from market research to full-scale activation. • Partner closely with C-level stakeholders to define value propositions, positioning, and buyer journeys that differentiate them in their markets. • Translate complex business goals into actionable marketing roadmaps built for growth, visibility, and revenue alignment. • Build and manage integrated marketing frameworks that unify content, paid media, SEO, and AI-driven channels into cohesive GTM systems. • Help clients show up across today’s discovery landscape - from AI search (ChatGPT, Gemini, Perplexity, Copilot) to Google, YouTube, and social. • Create lead generation and nurture strategies that connect marketing performance to pipeline outcomes using CRM and automation tools like HubSpot and Salesforce. • Collaborate with ATAK’s internal creative, content, and RevOps teams to bring campaigns to life. • Use data and analytics to continually optimize campaign performance, audience targeting, and channel mix. • Present insights, strategy recommendations, and quarterly GTM performance reviews to client leadership.

🎯 Requirements

• 5+ years of experience leading B2B marketing or go-to-market strategy in an agency or consulting environment. • Deep understanding of SEO, PPC, ABM, performance marketing, marketing automation, and content strategy • Working knowledge of HubSpot and other marketing tools • A client-first mindset — you’re comfortable presenting strategy, building trust, and leading C-suite conversations with confidence.