Growth Manager

Job not on LinkedIn

July 11

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Logo of Awesome Motive, Inc.

Awesome Motive, Inc.

B2B • Software • Technology

Awesome Motive, Inc. is a software and media company focused on empowering small businesses to grow and compete effectively with larger corporations. With over 25 million websites using their products, Awesome Motive offers a range of popular tools and plugins for WordPress, including WPBeginner, OptinMonster, MonsterInsights, WPForms, and many others. These tools help businesses increase their web traffic, email subscribers, and revenue. The company prides itself on its bootstrapped status, innovative offerings, and commitment to social impact, demonstrated through various educational and charitable initiatives. Founded by Syed Balkhi, Awesome Motive is a fully remote company with a global team, dedicated to providing superior tools, training, and support for WordPress users worldwide.

201 - 500 employees

Founded 2017

🤝 B2B

📋 Description

• Are you a data-driven change agent who can weave user insights into compelling campaigns and drive measurable growth? If leading growth initiatives to drive business impact excite you, let's connect! • We are Awesome Motive, the company behind popular web apps and business tools like All in One SEO (AIOSEO), OptinMonster, MonsterInsights, WPForms, and many others. Over 30 million websites use our tools to get more traffic, subscribers, and sales. We're passionate about helping small businesses grow and compete with the big guys, and we believe marketing plays a crucial role in delivering on that promise. • This is your chance to join a dynamic team and lead strategic initiatives across marketing channels to acquire, engage, and retain users. You'll wear many hats – strategist, analyst, campaign champion – all aimed at one goal: accelerating our growth to reach more small businesses. • Interested in applying? • Please read/follow the next steps outlined in 'How to Apply' at the bottom of this listing. • Attention to detail is one of our core values! This is your chance to stand out :) • You will work with internal teams to define the revenue strategy for AIOSEO and will be working toward company wide initiatives to drive and improve revenue metrics for AIOSEO. Your core responsibilities will include: • Owning the Growth Strategy: You will develop, plan, and execute our complete growth strategy from end to end. This is a hands-on role where you'll personally manage key channels like SEO, Content Marketing, PPC, Email/SMS, Influencer Marketing (LinkedIn/YouTube), Webinars, and Affiliate Partnerships to drive new sales and build our outbound marketing efforts. • Driving Decisions with Data: You will be our champion for data. Your role will be to analyze performance, dig into organic channel data, manage user churn, and provide actionable insights. You'll then use that data to design and implement A/B tests, build high-converting landing pages, and provide conversion-focused copywriting feedback on everything from emails to ad copy. • Leading and Developing the Team: You will directly manage and mentor our team of talented growth professionals, fostering a cohesive and high-performing environment. This includes the potential to directly supervise our content marketing team if you have a passion for leadership in that area. • Improving How We Work: You'll help us get better, every day. We'll count on you to proactively identify trends, help build and document better internal processes, research competitor strategies, and be a steward of our culture by upholding the Awesome Motive core values.

🎯 Requirements

• Relevant experience: With over 4 years of experience in growth marketing for product-led/ freemium SaaS, ideally in the B2B or SMB space, you have achieved direct business growth impact through successful growth initiatives. • CRO / Funnels / Testing & Optimization: You must have expertise in best practices for SaaS products. Knowledge and experience in pricing page tests, countdown timers, popups, etc, is required. • Data & Analytics: You are experienced in using GA (preferably GA4), and digital marketing channels. • SEO: You are well-versed in best practices for SEO in marketing site content, including blog posts. You are fluent in other commonly used tools such as Semrush, Clearscope, and Ahref. • Email Marketing: You can demonstrate and teach best practices within email marketing, from crafting individual emails to creating complete targeted campaigns and evaluating effectiveness to drive improvement over time. You must have personally written and iterated upon multiple email campaigns for SaaS products. • PPC / Paid Advertising: You have experience in Google Ads, Facebook Ads, and Google Search Console for PPC. • Content Marketing: You have proven experience developing content strategies that attract and engage a target audience, using optimized content to drive measurable growth. • Copywriting: You have strong personal experience with copywriting, as well as leading and reviewing the work of copywriters. Your expertise in hiring and managing copywriters will be invaluable. • Bonus points if you also have: • You have experience working in the admin area of self-hosted WordPress sites as a site owner/developer/etc. • You have experience with support specifically for WordPress. • You have trained managers and had managers as direct reports.

🏖️ Benefits

• Competitive Salary. • Term Life Insurance and Accidental Death & Dismemberment for all full-time team members during their employment. • Health, Dental, and Vision Insurance benefits for full-time U.S. employees. • Health Insurance benefits for all employees in India, Pakistan, Brazil, Philippines, Ukraine, Poland, Romania, Nepal, Kenya, Mexico, Nigeria, Spain, Argentina & Jamaica. • Work from your home. We’re spread out all over the world – United States, Canada, Ukraine, India, Pakistan, Singapore, and more. • Flexible PTO after 90 days of employment. We encourage employees to take the time they need for a vacation, stay healthy, and spend time with friends and family. • Holidays (based on your location). • Paid Parental Leave. • We happily provide or reimburse software you’ll need as well as books or courses that promote continued learning. • We cover all costs of company travel (including our annual all-company retreat and mini-team meetups). • Additional Perks include AM Welcome Box for new team members, Yearly Anniversary Gifts, and Technology Stipend each work anniversary. • We give you the opportunity to solve challenging and meaningful problems that make a difference. • Ability to work with some of the best people in the business through frequent, if not daily, interactions. • And in case you were wondering: no politics, no b.s., and no jerks.

Apply Now

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