Communications & Content Manager

🕒 April 1

🇺🇸 United States – Remote

💵 $123k - $141k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

👨🏼‍💻 Content Manager

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Backblaze

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2007

🛍️ eCommerce

🏢 Enterprise

💰 $5M Series A on 2012-07

Cloud Storage • eCommerce • Enterprise

Backblaze is a cloud storage company that provides scalable and secure data backup solutions for both businesses and individuals. Their B2 Cloud Storage service offers S3 compatible object storage, allowing users to easily protect and manage their data with transparent pricing. Backblaze specializes in automatic and unlimited backup services for computer systems, ensuring data protection and recovery options for users, while also supporting integration with applications for enhanced functionality.

📋 Description

• Manage social content calendar in coordination with third-party marketing agency and internal stakeholders. • Develop channel-appropriate, native social content to support campaigns. • Partner with Creative on visual identity and systems for optimizing social creative production. • Report on engagement and signal insights and recommend iterative improvements. • Drive PR agency execution on pitched content initiatives and announcements. • Coordinate executive participation in contributed content, interviews, and commentary. • Ensure flagship programs (e.g., Stats) are fully packaged for earned media. • Coordinate awards submissions, including SME contributions. • Report on media coverage, share-of-voice, and competitive signal. • Identify reactive PR opportunities aligned to narrative pillars. • Manage editorial calendar in coordination with Technical Storytelling Manager and Senior Technical Editorial Manager. • Own the Brand, Executive, and Corporate content lane and develop content to support campaigns. • Report on content performance and production. • Serve as the hub for brand campaign packaging and amplification. • Partner with leadership to establish social, PR, and comms strategies aligned with business goals. • Own the overall management of our narrative calendars and cadences. • Increase Backblaze’s visibility and credibility in the AI ecosystem. • Build meaningful relationships with builders, platforms, and influencers. • Identify strategic co-marketing and partnership storytelling opportunities. • Serve as senior advisor to executives on external positioning. • Own and execute PR and communications strategy aligned to AI Supply and AI Demand pillars. • Partner with content leadership to shape quarterly communications themes. • Lead PR agency strategy, briefings, and prioritization. • Secure high-quality earned media placements and thought leadership opportunities. • Drive executive visibility in relevant publications and communities. • Establish Backblaze as a primary voice within AI infrastructure conversations happening in online spaces. • Shape social presence beyond promotional content into POV-driven engagement. • Guide executive and company-level social voice and overall strategy. • Identify reactive and proactive commentary opportunities. • Serve as crisis comms lead. • Monitor share of voice and competitive signal.

🎯 Requirements

• 4+ years of experience in communications, content marketing, PR, or a related field • Strong experience managing editorial or campaign calendars across multiple stakeholders • Experience working with PR agencies, social programs, and/or content distribution • Proven ability to execute cross-channel campaigns (social, PR, content) with attention to detail • Strong written and verbal communication skills, with an eye for tone, messaging, and audience • Comfort working in fast-paced environments with shifting priorities • Experience using data and reporting to inform decisions and improve performance • Highly organized with strong project management and follow-through skills

🏖️ Benefits

• Healthcare for family, including dental and vision • Competitive compensation and 401K • RSU grants for full-time employees • ESPP program • Flexible vacation policy • Maternity & paternity leave • MacBook Pro to use for work, plus a generous stipend to personalize your workstation • Childcare bonus (human children only) • Fertility treatment and support • Learning & development program • Commuter benefits • Culture that supports a healthy work-life balance