Social Media Strategist – Instagram, Tiktok

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Bamboo Works

WebsiteLinkedInAll Job Openings

11 - 50 employees

🎯 Recruiter

👥 HR Tech

🤝 B2B

Recruitment • HR Tech • B2B

Bamboo Works is a company that specializes in providing remote staffing solutions for businesses around the world. They focus on sourcing high-quality remote talent that matches a business's specific needs, culture, and operational requirements. Bamboo Works offers services including digital marketing support, customer service, bookkeeping, accounting, and personal assistance. They provide tools like time and performance tracking software to enhance efficiency and transparency. The company prides itself on strategic local partnerships and meticulously curating bilingual talents to support their clients' operations effectively. Bamboo Works aims to save businesses time, energy, and money by streamlining recruitment processes and back-office management.

📋 Description

• Own the end-to-end Instagram and TikTok strategy. • Develop and continuously refine long-term content strategies aligned with business growth objectives. • Research competitors, creators, adjacent industries, and emerging platform trends to identify new opportunities. • Translate market insights into actionable content plans and growth initiatives. • Build Instagram and TikTok into consistent lead generation channels rather than simply increasing followers. • Recommend new experiments, content formats, lead magnets, and growth opportunities based on performance data. • Develop content pillars and editorial direction across Instagram and TikTok. • Write engaging captions, storytelling-based posts, and compelling hooks. • Plan carousel content and Instagram Stories. • Ensure all written communication reflects an authentic, engaging, and human brand voice. • Use AI tools to support ideation and research while maintaining high editorial quality. • Guide the founder on content topics, messaging, educational concepts, storytelling angles, and trends to leverage. • Review and approve content before publication. • Develop strategies to increase engagement, visibility, and audience growth.

🎯 Requirements

• Proven experience (at least 5 years) developing social media strategies for service-based businesses, agencies, or B2B brands. • Strong expertise in Instagram and TikTok strategy, trends, and platform best practices. • Exceptional copywriting and storytelling skills with the ability to turn technical or educational topics into engaging content. • Proven experience growing social media channels that generate qualified business leads. • Strong competitor research and market analysis skills. • Solid understanding of content marketing funnels and customer journeys. • Experience coordinating content production and collaborating with founders or creative teams. • Excellent English communication and writing skills. • Highly organized with exceptional attention to detail. • Self-driven, proactive, and comfortable taking ownership without close supervision.