Vice President, Marketing Technology – Digital Marketing

Job not on LinkedIn

🕒 May 1

🏄 California – Remote

🏄 California – Remote

💵 $165k - $180k / year

⏰ Full Time

🔴 Lead

🌐 Digital Marketing

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Brown & Brown Insurance

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1939

💸 Finance

Finance • Insurance

Brown & Brown Insurance is one of the largest independent insurance brokerages globally, providing a comprehensive range of risk management solutions. Established in 1939, the company offers personal and business insurance, employee benefits, and various national programs. Brown & Brown is committed to diversity, inclusion, and belonging, fostering a culture that values talent and experience. With over 500 locations, the company is well-positioned to meet the diverse needs of its clientele and is listed on the New York Stock Exchange under the ticker BRO. The firm's strategic focus on mergers and acquisitions highlights its disciplined growth strategy.

📋 Description

• Own enterprise digital marketing and MarTech as a primary growth engine, directly accountable for pipeline acceleration, revenue impact, and organic growth. • Convert executive growth priorities into aggressive, multi-year digital and MarTech roadmaps, tightly sequenced to unlock scale, speed, and measurable sales impact. • Allocate investment across paid, owned, and earned channels to maximize ROI, with clear performance targets for SEO, PPC, demand generation, and conversion. • Optimize high-impact digital channels and platforms (website, portals, email, apps) to drive acquisition, cross-sell, and producer productivity across the customer lifecycle. • Integrate lead generation, routing, CRM, and campaign execution to increase sales velocity, improve win rates, and eliminate leakage across the funnel. • Enforce governance, standards, and performance KPIs tied to pipeline contribution, sales-qualified leads, conversion rates, and revenue outcomes. • Continuously deploy emerging technologies and automation to scale growth, improve forecasting accuracy, and create a durable competitive advantage.

🎯 Requirements

• Bachelor’s degree in marketing, information technology or a related field; advanced degree preferred. • Minimum of 10 years of experience in digital marketing transformation and marketing technology. • Exceptional analytical skills and attention to detail. • Experience building and scaling cross-functional programs from concept to completion. • Experience with Dynamics 365, Power BI, Google Analytics, App Insights, various website platforms, content management systems, SEO, SEM and attribution models is preferred.

🏖️ Benefits

• Health Benefits : Medical/Rx, Dental, Vision, Life Insurance, Disability Insurance • Financial Benefits : ESPP; 401k; Student Loan Assistance; Tuition Reimbursement • Mental Health & Wellness : Free Mental Health & Enhanced Advocacy Services • Beyond Benefits : Paid Time Off, Holidays, Preferred Partner Discounts and more.