Commerce Analyst

Job not on LinkedIn

4 hours ago

Apply Now

Receive Emails with Similar Jobs

BDG

WebsiteLinkedInAll Job Openings

Media • B2C • eCommerce

BDG is a modern media company that drives the industry forward by constantly evolving to meet the dynamic needs of audiences. The company leads with authentic and diverse storytelling through its editorial network, powered by proprietary technology and an audience-first, platform-specific approach. Each month, BDG's brands reach over 115 million readers, and it garners massive engagement on social media with 108 million followers. Known for its innovation and influence, BDG was recognized across various categories at the 2023 Webby Awards and continues to make a significant impact in digital media, boasting achievements such as Romper's 2023 ASME Award for Service Journalism and BDG Studios winning Best Branded Content Program, B2C in the 2022 Digiday Media Awards.

201 - 500 employees

Founded 2013

📱 Media

👥 B2C

🛍️ eCommerce

📋 Description

• Responsible for identifying the best affiliate products to feature in articles, the best way to market these products, and for adding affiliate product links and images to content • Use analytics tools (like Google Analytics) to identify existing content in which to add affiliate product links; coordinate with relevant editors and writers as needed to add links and images to content • Use analytics to monitor commerce articles’ performance and inform our strategy on article topics to cover and products to feature, based on what’s most likely to succeed • Research products to feature in BDG articles by studying popular products and new product trends, analyzing the BDG audience’s interests, and successful previous product sales generated by BDG articlesBuild, refine, and maintain analytical tools and dashboards (primarily in Excel/Google Sheets) to evaluate product sales trends and article performance • Develop new, and continue to build out existing, analytical tools (using programs like Excel, Google Analytics, etc.) to analyze performance of product-related articles and product sales • Assist in testing optimal affiliate strategies: researching third party commerce platforms and services to test, A/B testing BDG’s affiliate articles to optimize our user interface, etc. • Help develop and run marketing campaigns across major social media platforms to promote commerce editorial content • Manage the workflow of part-time employees who add product links into content and assist in performance analysis • Assist in other projects including analyzing and researching marketing and e-commerce trends to develop new strategies and optimize existing strategies to promote revenue growth

🎯 Requirements

• Strong attention to detail; strong analytical and organizational skills • BA/BS degree (Marketing , Business, Product Merchandising, Journalism or loosely-related fields) • At least 1-2 years of experience in E- Commerce, Marketing, Business or related fields • Strategic, creative, and analytical thinker with excellent verbal and written skills; ability to multitask • Strong technology-related skills, aptitude, and interest - solid MS Office (Excel) skills and Google Analytics aptitude • Proficiency working with large datasets in spreadsheets and translating raw data into clear, actionable insightsInterest in e-commerce and editorial content • Willingness to go above & beyond what is asked, enthusiasm, and a strong desire to succeed • A self-starter who can take an idea and run with it without direct oversight • Comfort working in a fast-paced, test-and-learn environment where priorities can shift based on performance insights