Ads Manager

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Berry Virtual

11 - 50 employees

We moved to a different page! Follow us at www.linkedin.com/company/berryvirtual

πŸ“‹ Description

β€’ - Plan, build, launch, and manage paid advertising campaigns on Facebook and Instagram β€’ - Develop and test ad copy, creatives, audiences, and targeting strategies β€’ - Monitor campaign performance daily and optimize for key metrics (CPL, ROAS, CTR, CPC) β€’ - Conduct A/B testing on ads, audiences, and landing page combinations β€’ - Manage and allocate ad budgets effectively to maximize ROI β€’ - Generate regular performance reports with actionable insights and recommendations β€’ - Collaborate with internal team members to align ad strategy with the referral program goals β€’ - Stay current on Meta advertising policies, algorithm updates, and best practices

🎯 Requirements

β€’ - Minimum 2 years of hands-on experience managing Meta (Facebook/Instagram) ad campaigns β€’ - Proficiency with Meta Ads Manager, Business Manager, and Meta Pixel β€’ - Strong understanding of audience targeting, lookalike audiences, and retargeting strategies β€’ - Experience with campaign objectives including lead generation, conversions, and awareness β€’ - Ability to interpret analytics data and translate findings into optimized strategies β€’ - Excellent written and verbal English communication skills β€’ - Highly organized, self-directed, and able to meet deadlines independently β€’ - Experience in legal industry or law firm marketing is a plus β€’ - Willingness to work in US time zones (PST, EST, CST). β€’ - High school diploma or equivalent.

πŸ–οΈ Benefits

β€’ - Permanent remote work setup β€’ - Competitive starting rate paid in USD β€’ - Internet Allowance β€’ - HMO insurance (PH) β€’ - Retirement Fund β€’ - Paid US holidays β€’ - Paid Vacation and Sick Leaves

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