Marketing Specialist

🔥 0 minutes ago

🗣️🇺🇦 Ukrainian Required

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Logo of Binance

Binance

1001 - 5000 employees

Founded 2017

₿ Crypto

💳 Fintech

💰 Initial Coin Offering on 2020-12

Crypto • Fintech

Binance is the world's leading cryptocurrency exchange, serving over 235 million registered users across more than 180 countries. The platform offers a wide array of services, including the trading of over 350 cryptocurrencies in Spot, Margin, and Futures markets. Users can also buy and sell crypto via Binance P2P, earn interest through Binance Earn, and engage in NFT trading on the Binance NFT marketplace. Binance provides low transaction fees and diverse payment options, making it a preferred choice for cryptocurrency enthusiasts worldwide.

📋 Description

• Assist with content creation and management for blogs, announcements, and educational materials; • Support internal communication initiatives, particularly within lifecycle marketing campaigns (emails, push notifications, in-app messages); • Help optimize and monitor paid advertising campaigns (Google, Meta, etc.); • Contribute to ASO (App Store Optimization) testing and improvements; • Assist with SEO strategy execution (keyword research, content optimization); • Participate in growth experiments and help analyze performance metrics; • Collaborate closely with the wider marketing team on recurring tasks and campaign execution.

🎯 Requirements

• Interest in crypto/blockchain (previous experience in Web3 or tech marketing is a plus); • Understanding of paid ads management (Google Ads, Meta Ads, etc.) and willingness to learn deeper; • Basic knowledge of ASO/SEO is a plus; • Strong written and verbal communication skills; • Ability to manage multiple tasks with attention to detail; • Fluency in English is required to be able to coordinate with overseas partners and stakeholders. Additional languages would be an advantage (Fluency in Ukrainian); • Self-motivated, eager to learn, and a proactive team player.

🏖️ Benefits

• Competitive salary and company benefits • Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)

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