Senior P2P Product Manager

November 13

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Binance

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Crypto • Fintech

Binance is the world's leading cryptocurrency exchange, serving over 235 million registered users across more than 180 countries. The platform offers a wide array of services, including the trading of over 350 cryptocurrencies in Spot, Margin, and Futures markets. Users can also buy and sell crypto via Binance P2P, earn interest through Binance Earn, and engage in NFT trading on the Binance NFT marketplace. Binance provides low transaction fees and diverse payment options, making it a preferred choice for cryptocurrency enthusiasts worldwide.

1001 - 5000 employees

Founded 2017

₿ Crypto

💳 Fintech

💰 Initial Coin Offering on 2020-12

📋 Description

• Own the full P2P product lifecycle (end-to-end) for global fiat and Web3 user products on mobile — from strategy and roadmap to execution and iteration. • Develop and execute product strategies that drive user activation, retention, and transaction growth, ensuring alignment with global business goals. • Lead data-driven decision-making — define key metrics, analyze user behavior, and translate insights into actionable growth initiatives. • Collaborate with cross-functional teams (engineering, design, compliance, risk, BD, and marketing) to ship high-impact global features and ensure operational excellence. • Conduct market research and competitor analysis across regions to identify emerging trends, regulatory nuances, and local product opportunities. • Partner with local operations to design market-fit solutions that enhance liquidity, conversion, and engagement. • Gather and synthesize customer feedback to continuously refine the product experience and optimize transaction journeys. • Leverage AI and automation tools to improve operational efficiency and user experience quality. • Work independently as an individual contributor (IC), demonstrating strategic ownership, execution discipline, and proactive leadership in a fast-paced environment.

🎯 Requirements

• 8+ years of experience in product management, ideally with exposure to payments, trading, or Web3 ecosystems. • Proven track record in managing complex, global product launches with measurable business impact. • Strong analytical mindset — experienced in using data and experimentation (A/B tests, funnels, cohorts) to guide strategy. • Capable of designing intuitive user flows that influence users to trade and transact more effectively. • Solid technical understanding; comfortable working with backend, API, and app engineers. • Strong stakeholder management and communication skills across regions and time zones. • Self-driven, outcome-oriented, able to handle multiple projects with minimal supervision. • Nice to have: Experience in P2P, payments, or remittance products. • Familiarity with Web3 and DeFi ecosystems, protocols, and compliance frameworks (AML/risk). • Hands-on experience with AI-enabled product growth or data analytics tools. • Experience in Web 3 and AI.

🏖️ Benefits

• Competitive salary and company benefits • Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)