Marketing Copywriter

🕒 May 9

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Logo of BIS Safety Software

BIS Safety Software

51 - 200 employees

BIS Safety Software is a technology company that offers compliance and learning management software to meet the needs of Environment, Health, and Safety (EHS) professionals. This cloud-based software application includes a Training Record Management System, a Classroom Calendar Management module, a Training Matrix, a Learning Management System, Digital Folders, plus Online Forms that can be used for site inspections, hazard assessments, incident management, preventive maintenance, competency evaluations, and more. We provide training solutions for the safety industry, including hundreds of safety training organizations throughout North America and across the world.

📋 Description

• Own Marketing Messaging Quality - ensure consistency of messaging across marketing channels, maintain clarity and discipline in how the company communicates its value, and help refine the language used to describe our platform and capabilities • Develop a Working Understanding of the BIS Platform - write accurate and credible marketing copy, the copywriter must develop a strong working understanding of how the BIS platform functions • Write and Develop Marketing Content - create and refine copy for a variety of marketing initiatives including Website pages and landing pages, digital advertising campaigns, buyer guides and marketing assets, campaign messaging and promotional materials, video scripts and product marketing content, and email campaigns and marketing communications • Understand the Buyer - develop messaging that reflects different customer types, different levels of buyer sophistication, and different stages of the purchasing journey • Work Across Marketing Channels - contribute copy and messaging for digital marketing campaigns, website content, SEO and AEO-driven content initiatives, marketing guides and downloadable assets, and product-focused marketing materials • Use AI as a Professional Tool - use AI tools to assist research and content development, refine and elevate AI-assisted drafts into high-quality marketing copy

🎯 Requirements

• Have 1+ years of professional marketing copywriting experience • Possess a strong ability to translate complex systems into clear messaging • Are an excellent judgment about tone, clarity, and positioning • Have an ability to write quickly without sacrificing quality • Thrive working in a fast-paced marketing environment • Have experience using AI tools as part of modern content workflows • Are comfortable receiving feedback and iterating quickly, reducing revision cycles over time • Are humble, eager to learn, and happy to ask questions and seek clarity where needed • Are energized by the challenge of making complex products easy to understand

🏖️ Benefits

• Employee Stock Ownership Plan (ESOP) • Full medical, dental, and vision coverage • Life insurance and disability insurance • Health spending account • Flexible working hours • On-the-job training and growth opportunities

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