BJAK
51 - 200 employees
🛍️ eCommerce
🏪 Marketplace
eCommerce • Insurance • Marketplace
BJAK is a leading online platform in Southeast Asia that offers comprehensive automobile insurance comparison services. The company enables Malaysian users to compare and purchase auto insurance from multiple insurers efficiently, providing considerable savings and convenience. BJAK is renowned for its user-friendly digital platform that allows quick insurance and road tax renewals, offering discounts up to 11%. With a strong emphasis on customer service, BJAK also provides 24/7 roadside assistance, accident support, and replacement vehicles. It is a pioneer in the insurance comparison sector in the region and has facilitated significant savings for millions of car owners.
Lead Creative Strategist
🕒 5 days ago
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BJAK
51 - 200 employees
🛍️ eCommerce
🏪 Marketplace
eCommerce • Insurance • Marketplace
BJAK is a leading online platform in Southeast Asia that offers comprehensive automobile insurance comparison services. The company enables Malaysian users to compare and purchase auto insurance from multiple insurers efficiently, providing considerable savings and convenience. BJAK is renowned for its user-friendly digital platform that allows quick insurance and road tax renewals, offering discounts up to 11%. With a strong emphasis on customer service, BJAK also provides 24/7 roadside assistance, accident support, and replacement vehicles. It is a pioneer in the insurance comparison sector in the region and has facilitated significant savings for millions of car owners.
📋 Description
• Write and develop campaign and brand plans, including brand voice, messaging, style, and content architecture • Conduct creative discovery through research of UK market campaigns, social trends, and user behavior to identify winning messaging angles • Develop strategic campaign concepts that turn insights into actionable blueprints for digital content • Translate concepts into executable digital assets, taking ownership of production workflows for high-volume video ads, short-form scripts, and performance-driven content • Partner with internal teams to analyze performance data (CTR, conversion rates, CPA) and iterate creative assets for optimal acquisition efficiency • Ensure all content maintains alignment with BJAK’s new UK brand voice while pushing creative boundaries
🎯 Requirements
• 4–6 years in a hands-on creative strategy role focused on performance creative, digital content, or campaign strategy within high-growth B2C brands or agencies • Compelling portfolio demonstrating the ability to translate strategic insights into high-performing digital video and mobile-first content • Expertise in digital content production workflows, including scripting, storyboarding, editing, and delivering optimized assets • Proven ability to use campaign metrics (CTR, CPA, ROAS) to critique, iterate, and scale creative concepts • Proficiency with design tools and video production/editing software • Strong project management skills and ability to manage complex cross-functional workflows
🏖️ Benefits
• Competitive compensation • Remote work flexibility across the UK
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