Associate Media Planner

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Blend360

WebsiteLinkedInAll Job Openings

501 - 1000 employees

🤖 Artificial Intelligence

🏢 Enterprise

💰 $100M Private Equity Round on 2022-08

Artificial Intelligence • Enterprise • Consulting

Blend360 is a professional services company specializing in AI, data analytics, and data-driven solutions. They work with Fortune 1000 and large enterprise brands to tackle significant challenges by integrating people and artificial intelligence. Blend360 focuses on several domains including business intelligence, data engineering, data science, MLOps, and data governance. Their industries of expertise encompass financial services, energy, healthcare and life sciences, retail, technology, media & telecom, and travel & hospitality. Blend360 is recognized for their AI and data solutions, having earned accolades such as "AI-Enabling Solution of the Year" and being listed among the "Top Generative AI Service Providers 2024.

📋 Description

• Support end-to-end OOH campaign planning, from audience research and market selection through to proposal delivery and execution • Build and maintain campaign plans, cost schedules, and performance summaries using internal tools • Research target audiences and analyze their characteristics, behaviors, and media habits • Collaborate with account managers, clients, and creative teams to align on objectives and strategies • Become a proficient user of the clients planning platform, and surface product feedback to senior team members • Manage relationships with OOH media vendors and support negotiations under the guidance of senior planners • Juggle tasks across multiple active campaigns simultaneously, meeting internal and client deadlines

🎯 Requirements

• 1–3 years of experience in OOH or broader media planning • Familiarity with core OOH formats (billboards, transit, experiential, DOOH) and how they fit into a broader media mix • Working knowledge of audience and measurement tools (GeoPath, Nielsen, Google Analytics, or similar) • Strong organizational skills and comfort managing multiple deadlines at once • Clear communicator — in writing, in presentations, and across internal teams • Comfortable in spreadsheets and web-based planning platforms • Analytically curious, with an eye for data and performance metrics • Ability to work EST hours

🏖️ Benefits

• Flexible work arrangements • Professional development