Lead CDP Consultant

2 days ago

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Bounteous

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Enterprise • SaaS • Artificial Intelligence

Bounteous is a digital solutions firm known for its co-innovation model, which assists leading brands in navigating digital transformations and enhancing user experiences. The company partners with businesses from various sectors such as financial services, healthcare, telecommunications, retail, and convenience, to deliver data-driven solutions. Bounteous offers expertise in areas including artificial intelligence, data analytics, digital commerce, and cloud enablement, helping its clients harness technology for sustained growth and brand loyalty. With a global presence, Bounteous is dedicated to creating personalized and effective digital strategies that drive business success.

501 - 1000 employees

Founded 2003

🏢 Enterprise

☁️ SaaS

🤖 Artificial Intelligence

💰 Private Equity Round on 2021-08

📋 Description

• The Lead CDP Consultant serves as the primary day-to-day strategic and operational owner for all Customer Data Platform (CDP) activities for a strategic telecommunications client. • This role blends deep Adobe Real-Time CDP (RTCDP) platform expertise with cross-functional leadership, requirements translation, governance, and activation strategy. • Operating within a blended global delivery model, the Lead CDP Consultant anchors strategy, intake, documentation, and orchestration design, partnering closely with CDP Architects, Data Engineers, CRM teams, Marketing stakeholders, and Analytics teams. • This is a senior, client-facing role responsible for guiding CDP maturity, ensuring data governance, defining activation use cases, and shaping identity and orchestration best practices.

🎯 Requirements

• 6+ years in marketing technology, consulting, or customer data strategy. • 3+ years of experience working in an agency environment; strong consulting, and client-facing skills. • 3+ years working directly with Adobe Real-Time CDP, including creating complex audiences. • Strong understanding of CDP architecture, identity resolution, and governance. • Experience solutioning and implementing CDP activation use cases across channels. • Experience with AEP Journey Orchestration, event modeling, and API-triggered flows preferred. • Experience working with large enterprise organizations and matrixed teams. • Experience with Adobe Tags / WebSDK or AEP Edge implementations. • Experience with CRM platforms (e.g., Salesforce) and lead lifecycle design. • Familiarity with Adobe Analytics or GA4 and data visualization tools (Tableau, Power BI). • Exposure to marketing automation tools (Marketo, AJO, Pardot) a plus. • Bachelor’s degree in Marketing, Business, Analytics, Data Science, Computer Science, or related field.