Senior Qualitative Insight Director

🔥 1 minute ago

🏰 Missouri – Remote

🏰 Missouri – Remote

⏰ Full Time

🟠 Senior

👔 Director

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Brado

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 1999

🤖 Artificial Intelligence

Healthcare • Artificial Intelligence • Digital Marketing

Brado is a company that specializes in digital marketing and conversational engagement, focusing on providing insight-driven and AI-powered solutions to create meaningful customer conversations that build trust and long-term relationships. Their Conversational Engagement™ Platform is designed to help businesses generate more value from customers throughout their journey by offering a personal AI assistant for every customer. Brado has been offering best-in-class insights to Fortune 100 companies for over 25 years, helping clients in healthcare and higher education sectors. Their platform is particularly beneficial in healthcare, assisting providers and caregivers in navigating complex systems.

📋 Description

• Accountable for ensuring all aspects of the project are delivered on time and against client objectives. • Consistently thinks proactively throughout the project to anticipate and quickly addresses changes to approach, design, objectives, etc. • Effectively designs studies and writes proposals. • Thoughtfully crafts questionnaires and discussion guides with appropriate techniques and activities and structures questions that address objectives and fit with participant type. • Effectively moderates 1:1 and group interviews and online engagements (e.g., Communities, Remesh). • Creatively and quickly connects the dots, identifying emerging themes and how they connect to the bigger story. • Consistently incorporates strategic elements into the report including the story flow, emerging implications (the “so what?”), and recommendations (the “now what?”) • Appropriately adds visual elements to communicate the story. • Leverages client and industry knowledge and external frameworks, anecdotes, constructs, macro and micro-trends, psychological understanding, etc., to elevate the strategy. • Writes succinctly and to the audience, with clarity, conviction, and tension as well as polish and professionalism. • Commands a confident, captivating, respectful, agile, and consultative presence when engaging with the client. • Develops rapport and builds empathy for and with the client, leading to long-term relationships. • Develops and continually deepens understanding of the client's business and the individual client to ask the right questions and anticipate needs. • Proactively addresses issues or opportunities in the client’s business, including further research or strategy work. • Manages tenuous client situations with a steady presence, and coaches the team to do the same.

🎯 Requirements

• 10+ years experience moderating and delivering excellent client deliverables in a market research or agency setting. • 6+ years of strategic market research, advertising, creative or account planning experience with research, advertising, creative, or digital agencies and/or experience as a marketing executive, marketing consultant, behavioral scientist, or usability and user experience consultant or researcher • Pharmaceutical, med tech / med device, and consumer health market research experience with patients and healthcare professionals is a strong plus. • Aligns with, models, and coaches our values: People, Commitment, Aspiration, Trustworthiness, & Impact. • Willingness to travel (up to 25% of your time) and be flexible in scheduling to accommodate project needs.

🏖️ Benefits

• Health Care Plan (Medical, Dental & Vision) • Retirement Plan (401k, IRA) • Life Insurance (Basic, Voluntary & AD&D) • Paid Time Off (Vacation, Sick & Public Holidays) • Family Leave (Maternity, Paternity) • Short Term & Long Term Disability • Training & Development • Work From Home