Social Media Strategist

🕒 June 18

🇧🇧 Barbados – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

💕 Social Media Manager

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Logo of Brafton Inc.

Brafton Inc.

201 - 500 employees

Founded 2008

💼 Consulting

📣 Marketing

☁️ SaaS

Consulting • Marketing • SaaS

Brafton Inc. is a leading content marketing company that combines creative expertise with advanced marketing data and technology. Founded in 2008, Brafton aims to simplify high-impact content marketing through its platform, strategy, and content creation services. With a global team that includes SEOs, social media specialists, designers, and consultants, Brafton delivers a wide range of content solutions, including blog posts, infographics, videos, and more, all designed to drive ROI for clients across various industries.

📋 Description

• Developing and implementing organic and paid social media strategies that align with overall marketing goals. • Building and managing paid social media advertising budgets, including campaign planning, execution, and optimization. • Planning and creating monthly organic content calendars. This includes but is not limited to writing post copy, creating images/GIFs/videos and scheduling posts. • Creating and delivering comprehensive and actionable reports on campaign and organic performance and ROI. • Conducting market research and analyzing competitor strategies to stay current with industry trends and best practices. • Participating in client-facing calls and responding to email communications in a timely manner.

🎯 Requirements

• Bachelor’s degree required; Studies in Marketing, Communications or related area preferred • Minimum 2+ years of relevant work experience. • Proven experience in managing paid social media campaigns, with a track record of success in achieving goals and driving results. • Strong analytical and problem-solving skills, with experience using data to inform strategy and drive results. • Excellent written and verbal communication skills, with the ability to effectively communicate with clients and Brafton internal teams. • Ability to work in a fast-paced and dynamic environment, with experience managing multiple clients simultaneously. • Experience and/or knowledge of social networks such as Twitter, LinkedIn, Instagram, Pinterest and others.

🏖️ Benefits

• Remote working role • Ability to operate in local time zone • Support for creating effective remote work environment

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