Director of Research and Insights

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🕒 5 days ago

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BRG Communications

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2001

📱 Media

🤝 B2B

🌍 Social Impact

Media • B2B • Social Impact

BRG Communications is an award-winning strategic communications and public relations agency that specializes in health, medical technology and social-impact communications. For more than 20 years it has delivered evidence-based, results-driven campaigns for Fortune 500 corporations, medical societies, academic institutions, nonprofits and community organizations, focusing on public health, health equity, preventive medicine, substance-abuse prevention and reputation-building. The firm creates strategic programming, healthcare marketing platforms, and community engagement initiatives to build awareness, drive behavior change and strengthen brand reputation.

📋 Description

• Lead qualitative, quantitative, cultural, and secondary research initiatives • Design and manage full-cycle research programs (surveys, focus groups, interviews, online communities, stakeholder research) • Moderate qualitative engagements across diverse audiences and stakeholders • Translate research findings into clear, actionable strategic insights • Partner with strategy, creative, digital, and account teams to inform campaigns and brand narratives • Develop measurement frameworks, KPIs, dashboards, and performance reporting • Analyze communications effectiveness and provide optimization guidance • Leverage AI-enabled tools to accelerate insight development and analytics workflows • Support new business efforts with research-backed narratives and opportunity framing • Help build scalable tools, processes, and insights capabilities across the agency

🎯 Requirements

• 6–10 years of experience in research, insights, analytics, or strategy (agency experience strongly preferred) • Bachelor’s Degree or certification required (master's degree in related field a plus) • Expertise in qualitative and quantitative methodologies • Experience in health, wellness, healthcare, or regulated sectors strongly preferred • Strong ability to synthesize complex data into clear strategic direction • Excellent storytelling and presentation skills • Experience developing measurement frameworks and interpreting performance analytics • Familiarity with social listening, audience intelligence, and AI-enabled research tools • Strong project and vendor management skills • Collaborative, curious, and comfortable in a fast-paced agency environment • Experience implementing and working with advanced data tools and software (Power BI or Tableau) a plus

🏖️ Benefits

• General PTO and Flexible Work Schedule • 100% paid healthcare and dental for employees • 401K + Employer Match • Professional Development • Short-Term and Long-Term Disability • Better Living Bucks (financial support that bring better living to your personal life) • And more