Associate Director – US Strategy Marketing

🔥 3 minutes ago

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BeOne Medicines

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 2010

BeOne Medicines is a global oncology company domiciled in Switzerland that is discovering and developing innovative treatments that are more affordable and accessible to cancer patients worldwide. With a portfolio spanning hematology and solid tumors, BeOne is expediting development of its diverse pipeline of novel therapeutics through its internal capabilities and collaborations. With a growing global team of more than 11,000 colleagues spanning six continents, the Company is committed to radically improving access to medicines for far more patients who need them.

📋 Description

• Report to and partner closely with the US Brand Lead to shape and refine overall brand strategy • Lead the annual Brand Plan process, ensuring clear cross functional strategic priorities, aligned objectives, and actionable execution plans • Partner with the GIA team to develop, refine, and pressure-test brand forecasts • Drive ongoing competitive readiness reviews, synthesizing insights into actionable strategic recommendations • Contribute to key Market Research initiatives in collaboration with GIA to generate actionable insights that inform segmentation, positioning, and growth strategy • Own brand budget management, including tracking spending, forecasting, and identifying risks/opportunities • Lead the Annual Operating Plan (AoP) process in partnership with Finance • Provide ongoing financial transparency to the Brand Lead and Marketing leadership • Support development of strategic content for important internal stakeholders • Partner closely with Promo, Patient Marketing, Digital, and CET to translate strategy into integrated tactical plans

🎯 Requirements

• BA/BS with 7+ years of marketing experience or a MA/MS/MBA with 6 + years of marketing experience or a PhD/PharmD with 5 + years of marketing experience • 10+ years of pharmaceutical marketing and/or healthcare-related commercial experience • Background in hematology or highly competitive therapeutic categories is preferred • Ability to communicate effectively with Senior Leadership on key brand growth initiatives • Demonstrated ability to lead without authority and influence cross-functional team • Prior success in competitive preparedness and market-shaping initiatives • Skilled in integrating insights from customer research, analytics, and field feedback • Excellent communication skills.

🏖️ Benefits

• Medical • Dental • Vision • 401(k) • FSA/HSA • Life Insurance • Paid Time Off • Wellness