Senior Digital Marketing Specialist, Content

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🕒 2 days ago

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Cambium Learning Group

501 - 1000 employees

Founded 2009

📚 Education

🤖 Artificial Intelligence

Education • Artificial Intelligence

Cambium Learning Group is a company focused on providing essential educational solutions through a family of companies. They create experiences designed to help educators and students succeed by leveraging technology, including artificial intelligence and machine learning. Cambium Learning Group's brands are among the most respected in the edtech sector, supporting meaningful work and innovation in education. Their commitment is reflected in their dedication to making every learning moment valuable and impactful.

📋 Description

• Develop and lead content strategies across the content team • Oversee project planning, development, and execution of content programs • Collaborate with the broader marketing team to develop and refine content strategies based on performance insights • Partner with SEO and paid media stakeholders to evaluate content performance • Monitor and optimize on-site content performance in partnership with web and analytics stakeholders • Translate audience, keyword, and campaign insights into actionable content briefs • Stay on top of education technology trending topics and audience search behavior to support content development • Balance hands-on content creation with strategic oversight, editing, and content direction

🎯 Requirements

• Bachelor’s degree or higher • 3+ years of proven experience creating and editing content for publication, or digital marketing roles with demonstrated involvement in content development, optimization, or messaging • Strong project management skills • Self-motivated and detail-oriented with strong problem-solving capabilities • Experience working within a collaborative and cross-functional team environment • Experience using digital performance insights (e.g., SEO, paid media, or campaign reporting) to inform content decisions preferred

🏖️ Benefits

• Remote First Work Environment • Flexible work arrangements • Equipment allowances

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