Creative Lead

🔥 11 minutes ago

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Logo of Canva

Canva

1001 - 5000 employees

Founded 2013

☁️ SaaS

📱 Media

📚 Education

💰 $200M Venture Round on 2021-09

SaaS • Media • Education

Canva is a versatile online design platform that empowers users to create a wide range of professional designs with ease. From social media posts and presentations to business cards and posters, Canva provides thousands of templates and design tools to help users bring their creative ideas to life. The platform also offers a suite of AI-powered features to enhance creativity and productivity, including tools like Magic Write for copy generation and Magic Edit for photo transformations. Canva caters to individuals, teams, and enterprises, making it an ideal solution for collaborative design and workflow management. It is also committed to sustainability and social impact, offering free educational and nonprofit access to its premium features.

📋 Description

• Develop a compelling creative vision that delivers and executes against the Country Content Strategy Lead and Country Manager’s strategic priorities. • Collaborate closely with local Marketing, SEO, and Community teams. • Translate country and regional strategies into locally relevant campaigns. • Drive AI adoption in production and content innovation, supporting new product formats and emerging trends to keep creative outputs fresh and competitive. • Oversee the creation of content, including design kits, campaign documents, creator briefs, and in-house production where needed. • Work with Freelance Copywriters and/or AI Copy to ensure copy is culturally relevant and adheres to our copy best practice standards. • Curate and editorially frame content for marketing initiatives, showcases, and seasonal calendars to elevate local relevance. • Proactively identify content gaps and curate assets that reflect strategic priorities and creative excellence. • Lead quality control of all content outputs, ensuring alignment with brand guidelines and maintaining high standards of visual and messaging quality. • Build and maintain a deep knowledge of local culture, consumer behaviour, and design trends to inform content direction and strategy. • Conduct foundational content research, ensuring creative and editorial output aligns with strategic needs and cultural nuances. • Provide cultural expertise to scale content, ensuring authenticity and relevance to the local market across AICG, partnerships, and creators. • Champion hyperlocal design perspectives in collaboration with cross-functional teams.

🎯 Requirements

• A Bachelor’s degree in Design, Marketing, Communications, or a related field • Proven experience in creative leadership roles, ideally with international, regional, or market-level remit • A strong portfolio showcasing exceptional design work and content campaigns that reflect cultural resonance and local user needs • Experience collaborating with cross-functional teams (SEO, Growth, Marketing, Product) • Excellent communication, stakeholder management, and storytelling skills • A results-focused mindset, balancing creative innovation with business and user goals • Experience managing freelancers and/or creators, with a focus on quality and alignment • Comfort working in a fast-paced, evolving environment with an experimentation mindset • Fluent in Urdu and English.

🏖️ Benefits

• Flexible work arrangements • Professional development opportunities

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