Lead Product Marketing Manager

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🕒 March 20

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team.blue

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

☁️ SaaS

🛍️ eCommerce

SaaS • eCommerce • Technology

team. blue is a leading digital enabler for companies and entrepreneurs, serving over 3. 3 million customers across Europe. With a team of more than 2000 experts, they provide innovative digital services aimed at empowering businesses through technology. team. blue operates a variety of brands and focuses on delivering excellent customer experiences.

📋 Description

• Defining product positioning and messaging, making sure every selling point is sharp, relevant, and customer-driven; • Owning the product-led growth strategy, defining priorities and long-term direction; • Leading go-to-market planning and execution for new features from announcement to launch; • Developing use cases grounded in real customer needs, translating them into compelling narratives; • Conducting market research and competitive intelligence to inform strategy and keep us ahead of the curve; • Driving sales enablement by creating materials and supporting the Sales team with the knowledge and tools they need; • Tracking and reporting on growth-related goals and identifying areas for improvement.

🎯 Requirements

• At least 5 years of experience in Product Marketing • Strong experience in positioning heavily technical SaaS features, starting from customer needs analysis (pain/gain framework) through to messaging and GTM execution • Solid understanding of software development dynamics; and of SaaS functionalities and metrics • A proactive mindset and a genuine drive to contribute to the company's growth • Strong interpersonal and communication skills with proven ability to work effectively across cross-functional teams • Full proficiency in English

🏖️ Benefits

• Remote work • Company retreats & coworking gatherings • All-in-One Flex Allowance • Work equipment • Collaborative, multicultural team