Digital Content Manager

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CATALIS

WebsiteLinkedInAll Job Openings

501 - 1000 employees

🏛️ Government

☁️ SaaS

Government • SaaS

CATALIS is a government technology solutions provider that empowers municipalities, counties, states, and federal agencies with a suite of integrated solutions designed to enhance public engagement, streamline workflows, and improve operational efficiencies. Offering services in payments, tax & CAMA, court case management, public works, citizen engagement, and regulatory compliance, CATALIS specializes in creating customized technology solutions that meet the specific needs of government entities across North America. Focused on the future of government software, CATALIS assists in the digital transformation of government operations by providing SaaS and integrated payments platforms that support all levels of governance.

📋 Description

• Own and evolve the content strategy aligned to business goals, vertical priorities, and GTM initiatives • Develop and manage the editorial calendar across blogs, website, social, press releases, and campaign content • Partner with Vertical Marketing Leads to translate positioning, use cases, and launches into audience-ready content • Align content priorities with Demand Generation and Sales needs across long, multi-touch government buying cycles • Own the company blog, including topic ideation, writing, editing, and publishing • Develop thought leadership content around government trends, compliance, policy impacts, and mission outcomes • Serve as the business owner of the company website (content, structure, UX, performance) • Own core website content including solution pages, vertical pages, use-case pages, and resource hubs • Ensure content reflects current product messaging and positioning • Define and prioritize the website roadmap • Own strategy for discoverability across SEO, AEO and GEO • Conduct keyword research and optimize content for government search intent and buyer questions • Design and execute A/B tests and experiments (headlines, CTAs, landing pages, layouts) • Maintain editorial standards, brand voice, and tone consistency across all channels • Track and analyze performance across content, SEO, website, and conversion metrics

🎯 Requirements

• 5+ years in digital content, content marketing, or SEO roles • Strong expertise in content strategy, SEO, and website management • Experience in B2G, public sector, or regulated industries (or similar complex buyer environments) a plus • Experience using AI tools to scale content workflows and insights • Experience with conversion rate optimization (CRO) and performance-driven content • Strong writing, editing, and storytelling skills • Ability to align content to business outcomes and revenue impact • Proven ability to work cross-functionally across marketing, sales, and technical teams • Familiarity with CMS platforms (WordPress, Webflow, Sitecore, etc.) • Working knowledge of: Technical SEO UX and digital journey design • Experimentation tools (A/B testing, heatmaps) • Experience managing external vendors or contractors

🏖️ Benefits

• A dynamic and supportive work environment in a mission driven organization • Competitive salary and benefits package, including health, dental, vision insurance • Paid time off • HSA and FSA options • 401(k) plan with matching contributions • Paid parental leave • ABLE matching contributions for the disability community • Employer paid short term and long-term disability insurance and group term life insurance • Financial and legal assistance through our EAP (Employee Assistance Program) • Opportunities for personal development and career advancement with free access to unlimited courses via Udemy • The chance to make a significant impact on the delivery of government services and the lives of citizens