Chainway Labs
Crypto • Web 3
Chainway Labs is a blockchain infrastructure company building Citrea, described as Bitcoin's first ZK (zero-knowledge) rollup. The team focuses on research, development, deployment, and scaling of blockchain systems across Bitcoin and Ethereum, with an emphasis on zero-knowledge technology and layer-2 solutions.
Marketing Manager
Job not on LinkedIn
November 25
Chainway Labs
Crypto • Web 3
Chainway Labs is a blockchain infrastructure company building Citrea, described as Bitcoin's first ZK (zero-knowledge) rollup. The team focuses on research, development, deployment, and scaling of blockchain systems across Bitcoin and Ethereum, with an emphasis on zero-knowledge technology and layer-2 solutions.
📋 Description
• Develop and execute ecosystem and product marketing strategies that highlight Citrea’s technology, use cases and its ecosystem. • Contribute to go-to-market initiatives developed by the broader marketing and product team. • Create a product-focused content strategy showcasing Citrea’s unique use cases and differentiators. • Contribute elevating Citrea’s owned channels (blog, social media, website, video) with clear, consistent messaging. • Monitor integrations and coordinate partnership efforts to support ecosystem growth and co-marketing initiatives. • Collaborate on crafting and implementing marketing campaigns. • Analyze competitors’ marketing strategies and adapt accordingly. • Measure the effectiveness of marketing efforts and continuously refine strategies for improvement.
🎯 Requirements
• Minimum 2 years of experience in marketing or a related field. • Excellent communication skills. • Familiarity with the language and dynamics of crypto Twitter. • Comfortable working in an early-stage marketing team. • Bonus: Familiarity with the Bitcoin community
🏖️ Benefits
• Competitive compensation package, including equity options • Remote work setting • Engaging community activities that foster team bonding and collaboration. • A welcoming atmosphere where every team member's opinion is valued. • A dynamic team environment filled with bright, young, and dedicated colleagues, offering an enriching collaborative experience.
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