Paid Media Analyst, Spanish Speakers

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🕒 March 5

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CHILI

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2012

📱 Media

🛍️ eCommerce

Media • eCommerce

CHILI is a company that appears to operate or manage web-hosted media and product content. The provided HTML/CSS snippet references photographic work ("The Lavazza Calendar 2019 by Ami Vitale") and includes classes related to product display and sale status, suggesting CHILI hosts or presents visual media and product listings on a website.

📋 Description

• Collaborate with clients to understand their business goals and align paid media strategies accordingly. • Develop detailed media plans that define target audiences, budgets, channels, and key performance indicators. • Launch and manage campaigns across multiple platforms, ensuring optimal allocation of resources for maximum performance. • Plan and execute A/B tests across platforms to determine optimal creatives, audiences, bidding strategies, and landing pages. • Continuously monitor performance, implement learnings from A/B tests, and generate comprehensive reports to demonstrate ROI/ROAS. • Deep knowledge of Google Ads and Meta Ads platforms to drive effective search, display, and social media campaigns. • Experience with TikTok and Retail Media, ensuring innovative strategies across less traditional channels. • Familiarity with programmatic buying to enhance targeting and scalability is an added advantage. • Utilize our CRM SENTR to manage campaign tasks, timelines, A/B test tracking, and client communications efficiently. • Develop and execute campaigns in both Portuguese and English, ensuring culturally relevant messaging and market compliance. • Report directly on the return on investment (ROI) and return on ad spend (ROAS), using data-driven insights to optimize performance. • Leverage analytics tools and performance data to recommend strategies, incorporating learnings from A/B testing for better campaign outcomes.

🎯 Requirements

• 3+ years of experience in managing paid media campaigns, ideally within a digital marketing agency. • Proven track record of driving performance campaigns with clear ROI/ROAS outcomes. • Strong expertise in Google Ads and Meta Ads platforms, with working experience on TikTok, Retail Media, and programmatic channels. • Experience managing the complete campaign lifecycle—from client onboarding and media planning to execution, A/B testing, and performance reporting. • Demonstrated success in setting up and interpreting A/B tests to improve performance. • Exceptional organizational skills and proficiency with CRM systems, specifically SENTR. • Fluent in both Spanish and English, with excellent communication and reporting skills in both languages. • Ability to work in a fast-paced, data-driven environment with a proactive and collaborative approach.

🏖️ Benefits

• Competitive compensation package • Opportunity to work on cutting-edge campaigns with international clients across LATAM, US, and Europe • Access to advanced tools and training in paid media strategies