Cloudinary
201 - 500 employees
Founded 2012
☁️ SaaS
🔌 API
🛍️ eCommerce
💰 $100M Secondary Market on 2022-02
SaaS • API • eCommerce
Cloudinary is a leading provider of a cloud-based platform that allows businesses and developers to manage, transform, and deliver rich media content including images and videos. The platform offers a range of solutions such as digital asset management (DAM), programmable media APIs, low-code workflow automation, and generative AI for media content. Cloudinary's services are designed to enhance performance, streamline workflows, and improve user experience with tools that include automated image transformations, video APIs, and AI-powered optimizations. Trusted by over 2 million developers and 10,000 enterprises, Cloudinary caters to various industries including media and entertainment, retail, and e-commerce, offering seamless integration capabilities for various technology stacks.
Technical Marketing Analyst – PPC
🕒 April 16
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Cloudinary
201 - 500 employees
Founded 2012
☁️ SaaS
🔌 API
🛍️ eCommerce
💰 $100M Secondary Market on 2022-02
SaaS • API • eCommerce
Cloudinary is a leading provider of a cloud-based platform that allows businesses and developers to manage, transform, and deliver rich media content including images and videos. The platform offers a range of solutions such as digital asset management (DAM), programmable media APIs, low-code workflow automation, and generative AI for media content. Cloudinary's services are designed to enhance performance, streamline workflows, and improve user experience with tools that include automated image transformations, video APIs, and AI-powered optimizations. Trusted by over 2 million developers and 10,000 enterprises, Cloudinary caters to various industries including media and entertainment, retail, and e-commerce, offering seamless integration capabilities for various technology stacks.
📋 Description
• Increase brand visibility and citation frequency in AI engines through disciplined experimentation. • Run at least 5 experiments per week with measurable progress. • Collaborate with cross-functional teams to align messaging, creative, and experiments. • Prepare weekly performance reports with insights and recommend next steps based on performance trends.
🎯 Requirements
• 3+ years managing PPC campaigns across Google, Meta, LinkedIn, and Twitter/X. • Hands-on experience implementing and debugging Meta Conversions API (CAPI), Google Ads conversion tracking (gtag.js), LinkedIn Insight Tag, and X pixel. • Proficiency with Google Tag Manager: building and troubleshooting containers, custom triggers, data layer variables, and event schemas. • Ability to diagnose pixel/tracking failures using browser DevTools (Network tab, console), GTM Preview mode, Meta Events Manager / Test Events, Google Tag Assistant. • Experience with server-side tagging or server-side GTM is a strong plus. • Familiarity with GA4 event model, DebugView, and cross-platform attribution challenges. • Understanding of cookie consent frameworks and their impact on tracking (GDPR, ePrivacy). • Strong analytical skills – you know how to interpret data beyond “CTR went up.” • Excellent English communication skills.
🏖️ Benefits
• Health insurance • Flexible working arrangements • Professional development opportunities
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