Digital Data Analyst

🔥 1 minute ago

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Comfrt

51 - 200 employees

🛍️ eCommerce

👗 Fashion

eCommerce • Fashion

Comfrt is a direct-to-consumer apparel brand and Shopify-based e-commerce retailer focused on comfort-first clothing. The company sells hoodies (including slightly weighted hoodies marketed for anxiety relief), loungewear, blankets, travel gear, kids and pet items, and accessories, and operates an ambassador program and mobile app. Its messaging emphasizes cozy, functional, lifestyle apparel and DTC online sales.

📋 Description

• Serve as the subject matter expert for Digital Analytics, maintaining dashboards and performing deep-dive analysis on traffic patterns, user flow and campaign impacts • Analyze complex site journeys to understand how users move through the funnel. • Translate complex data sets into "so-what" insights for stakeholders in Marketing, Ecommerce, Product, and CX • Support A/B and multivariate testing programs by providing the ‘why’ behind the results • Work closely with developers and tagging teams to maintain accurate tagging and compliant tracking

🎯 Requirements

• 2+ years of hands-on experience in a digital analytics role with Adobe Analytics or Google Analytics • Familiarity with Google Tag Manager, AppsFlyer and other event tagging tools • Ability to build and maintain automated, easy-to-digest dashboards in analytics platforms and BI tools • Strong ability to query databases to merge site data with backend customer data • Exceptional ability to tell an easily digestible story with actionable insights from complex analysis and datasets

🏖️ Benefits

• generous paid time off • company-covered health insurance • 5% 401k match • discounts on all Comfrt products

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