Demand Generation Manager

🔥 17 hours ago

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Logo of ConnectWise

ConnectWise

501 - 1000 employees

Founded 1982

☁️ SaaS

🔒 Cybersecurity

🏢 Enterprise

💰 $585k Seed Round on 2019-06

SaaS • Cybersecurity • Enterprise

ConnectWise is a leading provider of software and services for managed service providers (MSPs), offering solutions designed to automate and streamline operations in IT management, cybersecurity, and business management. Their Asio platform is purpose-built for MSPs, delivering tools for unified monitoring and management, cybersecurity, data protection, and business management. ConnectWise provides services like professional services automation, remote monitoring and management (RMM), quote and proposal automation, IT documentation, and financial management among others. Through partnerships and integrations with top-rated vendors, ConnectWise enhances its offering for IT service management. The company also hosts industry events and provides community support to foster growth and innovation in the MSP sector.

📋 Description

• Own demand generation strategy and pipeline performance for the Cybersecurity & Data Protection business. • Build and execute integrated campaigns that engage IT and security leaders throughout the buyer journey. • Partner closely with Sales, Product Marketing, RevOps, Digital, and Content teams to drive go-to-market success. • Analyze performance, optimize programs, and identify new opportunities to accelerate growth. • Serve as the marketing lead and advocate for one of ConnectWise's most strategic solution areas.

🎯 Requirements

• 6+ years of B2B demand generation experience with accountability for pipeline and revenue outcomes. • Experience marketing cybersecurity, data protection, or related SaaS solutions. • Deep understanding of the IT/security buyer journey and go-to-market strategy. • Strong cross-functional leadership skills and ability to influence without direct authority. • Data-driven mindset with hands-on experience using Salesforce, Marketo, HubSpot, or similar platforms. • Proven track record of building programs that drive measurable business impact.

🏖️ Benefits

• Fully remote opportunity with a collaborative, high-performing team.

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