Director of Product Marketing

🔥 50 minutes ago

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Constructor

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2015

☁️ SaaS

🤖 Artificial Intelligence

🛍️ eCommerce

💰 $25M Series B - Constructor on 2024-06

SaaS • Artificial Intelligence • eCommerce

Constructor is an AI-native, API-first platform that provides product search and discovery solutions optimized for e-commerce. The company offers a commerce reasoning engine and a suite of features — search, autosuggest, personalized recommendations, AI shopping agents, attribute enrichment, retail media, and cross-channel discovery — to help retailers and enterprises deliver personalized discovery experiences across onsite and offsite touchpoints. Constructor positions itself as a specialist in product discovery for both B2C and B2B retail, integrating with existing tech stacks and emphasizing transparent, explainable AI for merchandising and conversion optimization.

📋 Description

• Own and evolve differentiated positioning for Constructor's platform, products and key capabilities. • Develop a deep understanding of what makes our technology unique and valuable to customers. • Translate complex technical capabilities into clear, compelling customer value propositions. • Create messaging that clearly communicates why Constructor, why now and why we're different. • Build messaging frameworks and narratives that align Marketing, Sales and Customer Success. • Ensure our positioning is grounded in genuine product strengths and customer needs, not simply what competitors are saying. • Create compelling product narratives, value propositions and messaging that bring products and capabilities to life. • Develop sales enablement and customer-facing materials that support launches, adoption and expansion. • Partner with Sales to understand customer needs, objections and deal dynamics, continuously improving positioning and enablement. • Lead and orchestrate product launches from strategy through execution that are crisp, focused, and actually land with customers. • Partner with Product on roadmap communication and prioritization. • Identify gaps in capabilities and proactively build the function to address them. • Build a deep understanding of our customers, prospects, buyers and their challenges. • Understand the ecommerce, search and product discovery landscape and where Constructor creates differentiated value. • Engage with customers and prospects to understand what resonates and why they choose Constructor. • Monitor the market and competitive landscapes. • Identify opportunities to improve how we communicate product value throughout the customer lifecycle and the deep understanding of buyer personas and ICP.

🎯 Requirements

• 8-10 years experience in B2B SaaS product marketing, ideally within a technical or complex product environment. • Proven track record developing genuinely differentiated positioning and messaging. • Ability to take complex technology and turn it into a simple, compelling story that customers understand and value. • Experience bringing products or capabilities to market and creating GTM materials that support adoption and growth. • Strong experience partnering with Product and Sales to develop positioning that works both externally and commercially. • Experience in ecommerce, retail technology, search, discovery is a plus.

🏖️ Benefits

• Unlimited vacation time - we strongly encourage all of our employees take at least 3 weeks per year • A competitive compensation package including stock options • Fully remote team - choose where you live • Work from home stipend! We want you to have the resources you need to set up your home office • Apple laptops provided for new employees • Training and development budget for every employee, refreshed each year • Maternity & Paternity leave for qualified employees • Work with smart people who will help you grow and make a meaningful impact