
201 - 500 employees
Founded 2011
📣 Marketing
💼 Consulting
✈️ Travel
💰 $12M Series B on 2013-10
Marketing • Consulting • Travel
CrazyLabs is a top casual, hybrid, and hyper-casual mobile games developer and publisher, with over 6 billion downloads. Founded in Israel 10 years ago, today CrazyLabs has offices in China, Macedonia, Germany, and Ukraine, along with five gaming hubs in India, Israel, Turkey, Serbia, and Cape Town. The company specializes in mobile gaming, casual games, game portfolio management technology, mobile marketing platforms, and game analytics. CrazyLabs focuses on various categories including Hyper Casual Games, Lifestyle Games, and Casual IP Games, and is known as a top mobile publisher in the free-to-play mobile games market.
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201 - 500 employees
Founded 2011
📣 Marketing
💼 Consulting
✈️ Travel
💰 $12M Series B on 2013-10
Marketing • Consulting • Travel
CrazyLabs is a top casual, hybrid, and hyper-casual mobile games developer and publisher, with over 6 billion downloads. Founded in Israel 10 years ago, today CrazyLabs has offices in China, Macedonia, Germany, and Ukraine, along with five gaming hubs in India, Israel, Turkey, Serbia, and Cape Town. The company specializes in mobile gaming, casual games, game portfolio management technology, mobile marketing platforms, and game analytics. CrazyLabs focuses on various categories including Hyper Casual Games, Lifestyle Games, and Casual IP Games, and is known as a top mobile publisher in the free-to-play mobile games market.
• Design new game mechanics and content from concept through implementation using Unity3D and internal tools • Design engaging levels, missions, and player experiences • Define level structure, sequencing, and difficulty progression • Balance and maintain levels, level funnels, and player journeys • Design, support, analyze, and improve live ops events to increase player engagement and meet business goals • Analyze game metrics, KPIs, market trends, playtest results, team input, and community feedback • Collaborate with Product Owners and Data Analysts to define requirements and improve key game KPIs • Create and maintain design documentation, including level layouts, briefs, flowcharts, and feature specifications • Participate in production reviews, design reviews, and development milestones • Contribute creative ideas and design leadership within an agile, multidisciplinary team • Research industry trends, best practices, and emerging game and level design techniques and technologies
• At least 3 years of level design experience in a mobile F2P studio or gaming company • Focus on casual or hybrid-casual games • Hands-on 3D level design in Unity 3D • Ability to conceptualize, create, implement, and manage complex level-design projects • Experience with level creation and balancing using relevant tools and technologies in a fast-paced environment • Strong F2P mindset • Experience using KPIs, analytics, spreadsheets, and analytical tools for data-driven design and balancing decisions • Excellent written and verbal communication skills in English • Ability to present complex ideas clearly and maintain detailed design documentation • Broad knowledge of the gaming market and current trends • Passion for casual and hybrid-casual mobile games • Strong empathy and ability to understand the needs, motivations, and experiences of the target audience • Experience using AI tools for game and level design, prototyping, balancing, and data analysis • Advantage: 3+ years of experience specifically on Hybrid/Casual Puzzle games
• Annual team trip • Global holiday celebrations and presents • Birthday presents • Job anniversary presents • Remote work flexibility • Support from an experienced people's team for integration and career journey • AI training, teaching, and support from a dedicated AI Lead team
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