
201 - 500 employees
Founded 2011
📣 Marketing
💼 Consulting
✈️ Travel
💰 $12M Series B on 2013-10
Marketing • Consulting • Travel
CrazyLabs is a top casual, hybrid, and hyper-casual mobile games developer and publisher, with over 6 billion downloads. Founded in Israel 10 years ago, today CrazyLabs has offices in China, Macedonia, Germany, and Ukraine, along with five gaming hubs in India, Israel, Turkey, Serbia, and Cape Town. The company specializes in mobile gaming, casual games, game portfolio management technology, mobile marketing platforms, and game analytics. CrazyLabs focuses on various categories including Hyper Casual Games, Lifestyle Games, and Casual IP Games, and is known as a top mobile publisher in the free-to-play mobile games market.
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201 - 500 employees
Founded 2011
📣 Marketing
💼 Consulting
✈️ Travel
💰 $12M Series B on 2013-10
Marketing • Consulting • Travel
CrazyLabs is a top casual, hybrid, and hyper-casual mobile games developer and publisher, with over 6 billion downloads. Founded in Israel 10 years ago, today CrazyLabs has offices in China, Macedonia, Germany, and Ukraine, along with five gaming hubs in India, Israel, Turkey, Serbia, and Cape Town. The company specializes in mobile gaming, casual games, game portfolio management technology, mobile marketing platforms, and game analytics. CrazyLabs focuses on various categories including Hyper Casual Games, Lifestyle Games, and Casual IP Games, and is known as a top mobile publisher in the free-to-play mobile games market.
• Lead, mentor, and develop a team of 2–3 Publishing Managers • Own product quality and priorities across multiple games and external studios • Analyze KPIs, player behavior, gameplay, and market benchmarks • Turn insights into product priorities, recommendations, and experiments • Guide improvements across progression, economy, monetization, content, and level design • Challenge studios and the team with clear, actionable product feedback • Guide A/B tests and product iterations to improve retention, engagement, and monetization • Collaborate with Analytics, UA, Creative, QA, and Product • Surface portfolio opportunities, risks, and performance trends
• 5+ years in mobile gaming across product management, publishing, or game production • Experience leading or mentoring product/publishing professionals • Strong understanding of F2P KPIs, retention, engagement, progression, and monetization • Proven experience improving games through data-driven product iteration • Strong product understanding of economy, progression, content pacing, and level design • Experience working with external studios or distributed teams • Strong communication, decision-making, and stakeholder management skills • Experience with hybrid-casual, puzzle, idle, arcade, or casual games • A/B testing and analytics experience is a strong advantage
• Maternity support • Health coverage • Annual team trips • Global holiday celebrations and presents • Birthday gifts • Job anniversary gifts • Remote work flexibility • Support from an experienced People team during onboarding and employment • AI teaching, training, and support
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