Senior Product Marketing Manager, Charlotte AI – Agentic Security

🕒 March 24

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Logo of CrowdStrike

CrowdStrike

5001 - 10000 employees

Founded 2011

🔒 Cybersecurity

☁️ SaaS

🤖 Artificial Intelligence

Cybersecurity • SaaS • Artificial Intelligence

CrowdStrike is a cybersecurity company that provides cloud-based security services to stop breaches. It is recognized as a leader in endpoint protection, identity and cloud security, and managed detection and response. CrowdStrike's platform, Falcon, integrates artificial intelligence to offer real-time visibility, detection, and protection against sophisticated cyber threats. The company is lauded for its effectiveness in securing networks and data, making it a trusted partner for businesses worldwide.

📋 Description

• Influence and create positioning and messaging for major Charlotte AI capabilities, translating product value into clear differentiation, customer outcomes, and proof points across priority personas (SOC leaders, analysts, SecOps, IT/security leaders). • Partner deeply with Product Management to shape long-term roadmap, feature storytelling, packaging, and launch prioritization, ensuring that product capabilities map to real customer problems and broader portfolio initiatives. • Lead launches and key initiatives end-to-end including launch strategy, narrative, content strategy, web/campaign direction, sales enablement, and event coordination, driving strategic alignment across stakeholder groups and executing at a high level. • Develop GTM frameworks and core assets including messaging and positioning, pitch decks, sales conversation guides, web copy, blogs, FAQs, demos, customer references and customer-ready talk tracks, ensuring consistency across content and touchpoints. • Drive field readiness and adoption in partnership with sales and technical marketing, by building sales plays, competitive guidance and objection handling. • Develop market and competitive insight by monitoring the AI-in-security landscape, connecting with customers, working with competitive intelligence (CI); identifying key competitors and alternatives, and ensuring GTM materials reinforce CrowdStrike’s differentiators and target personas. • Support Analyst Relations and customer storytelling through briefings, narrative development, and championing aligned messages across analyst engagements and customer case studies. • Build strong cross-functional relationships: As the internal representative of Charlotte AI, you’ll independently drive projects and represent Charlotte AI across varied internal groups (sales, PR, AR, customer advocacy, event planning, partner marketing, engineering, finance, etc.)

🎯 Requirements

• 7+ years in product marketing, technical product marketing, or adjacent GTM roles (cybersecurity or experience marketing AI/ML, copilots/assistants, or workflow automation platforms strongly preferred) • Proven senior-level product marketing experience, driving positioning, messaging, launches, and field enablement for enterprise technology • Excellent storytelling and communication skills: Can write clearly, build crisp presentations, and present confidently to executives, cross-functional peer groups and external stakeholders. • Strong ownership and influence: Proven ability to independently own major product launches and key initiatives, from strategy through execution, with strong attention to detail and high-quality deliverables. • Strong cross-functional leadership: Ability to build relationships, influence without authority, and drive execution across Product, Sales, Marketing, Enablement, Customer References and AR. • Strong attention to detail and high-quality execution: Able to maintain consistency while scaling programs and deliver high-quality content, championing aligned messaging. • Strong business acumen: Consistently connects messaging and GTM execution to business outcomes (adoption, pipeline influence, competitive wins). • Technical fluency: Comfortable articulating AI capabilities and security outcomes; able to give a basic product tour/demo and work effectively with PM and SE counterparts.

🏖️ Benefits

• Market leader in compensation and equity awards • Comprehensive physical and mental wellness programs • Competitive vacation and holidays for recharge • Paid parental and adoption leaves • Professional development opportunities for all employees regardless of level or role • Employee Networks, geographic neighborhood groups, and volunteer opportunities to build connections • Vibrant office culture with world class amenities • Great Place to Work Certified™ across the globe

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