Senior Brand Designer

November 11

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Crux

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Finance • Energy

Crux is an ecosystem designed to facilitate transactions and management of transferable tax credits among developers, tax credit buyers, banks, syndicators, and advisors. The platform aims to streamline processes such as price discovery, due diligence, and contracting. It offers tools for minimizing risks, ensuring compliance, and managing reporting through a network of regulatory experts. Crux enables developers to maximize the value of tax credits and tax credit buyers to manage tax liabilities and sustainability goals. For banks, syndicators, and advisors, it provides workflows for efficiently managing syndications and connecting with new market participants. Crux’s Transaction Hub centralizes these activities, making it easier to track and execute tax credit transactions in the energy and manufacturing sectors.

11 - 50 employees

💸 Finance

⚡ Energy

📋 Description

• Own and evolve the Crux brand. Steward the visual identity system across all touchpoints, ensuring design consistency and scalability as the brand grows. • Design for impact. Create digital and print assets including campaign visuals, social media graphics, one-pagers, presentations, videos, and event collateral. • Bring stories to life. Partner with content and product marketing teams to visualize complex ideas through motion graphics, animations, and short-form video. • Shape our web presence. Oversee design direction for CruxClimate.com, including visuals, UX layout, and integration of new campaigns or product storytelling. • Collaborate cross-functionally. Work with growth and commercial teams to align creative output with goals like brand awareness, engagement, and pipeline generation. • Guide and mentor. Manage external creative agencies, freelancers, and (over time) a small internal design team to scale high-quality output. • Champion creative process. Establish workflows, templates, and brand guidelines that make the marketing org more effective and consistent. • Build and optimize the design tech stack. Identify, implement, and scale tools — including AI-powered design platforms — to increase creative output, maintain quality, and accelerate turnaround times. • Manage projects with excellence. Prioritize multiple deliverables across teams, balancing urgency and quality under tight timelines, ensuring projects move forward smoothly from brief to launch.

🎯 Requirements

• 6+ years of design experience in high-growth B2B tech environments. • Proven ability to translate strategic marketing goals into compelling visual storytelling. • Expertise across Figma, Adobe Creative Suite, Webflow, and video editing/motion tools (After Effects, Premiere, or equivalent). • Experience managing agencies, freelancers, or junior designers. • Strong understanding of how design drives marketing metrics across awareness, engagement, conversion. • Ability to navigate ambiguity, balance multiple stakeholders, and deliver excellent work under tight timelines. • Strong organizational and project management skills: you know how to scope, prioritize, and deliver design work across multiple stakeholders and timelines. • Deep curiosity about climate, finance, and technology and how design can move the needle.

🏖️ Benefits

• Equity in the form of stock options • Fully covered Employee Healthcare benefits, including partial dependent coverage • Remote-first company with quarterly onsite meetings • $77mm dollars raised, a phenomenal team, and mission driven work