Technical Growth Hacker

🕒 April 1

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Logo of Crypto.com

Crypto.com

1001 - 5000 employees

Founded 2016

₿ Crypto

💳 Fintech

🔐 Security

Crypto • Fintech • Security

Crypto. com is a leading cryptocurrency platform that offers trading, buying, and selling services for Bitcoin, Ethereum, and over 350 other cryptocurrencies. It supports transactions in EUR and allows users to pay via SEPA and Apple/Google Pay, depending on jurisdiction. The platform is known for its regulatory compliance and high security standards, with over 100 million users worldwide. Crypto. com also offers products like Crypto Basket for portfolio diversification, on-chain staking for passive income, and the DeFi Wallet for P2P trading. With a commitment to user security and regulatory adherence, Crypto. com holds numerous security certifications and licenses globally. It aims to put cryptocurrency in every wallet and provides various tools for trading, earning rewards, and understanding the crypto market.

📋 Description

• Choosing in accordance with the other departments which metrics/KPIs (Key Performance Indicators) to focus on. • Bringing traditional and creative ideas how to grow those KPIs. • A/B testing those ideas. • Analyzing the data and users’ feedback. • Exchanging ideas/data/feedback with other departments (Product, marketing, top management) in order to present results and make the product more user-centric. • Driving traffic to your website, landing pages, social media, apps… • Understanding conversion rate optimization (CRO) principles and hacksand being able to apply CRO hacks to any businesses. • Working on a lean startup process. • Working with the AARRR Sales Metrics Diagram (Acquisition – Activation – Retention – Referral - Revenue) • Prioritizing growth channels. • Optimizing channels in order to always improve the performance of ones business. • Scaling and Automating the growth processes. • Knowledgeable about referral marketing and being able to create viral growth.

🎯 Requirements

• A Love of all things Crypto • Proven track record of rapid consumer recruitment/acquisiton • Being data-driven and kind of a data-geek: clear understanding of data, analytics, metrics and statistics. • Being social and understanding users’ behavior. Having great customer relations skills and being focus on customer experience (Note: being a people's person should be part of the growth hacker's capabilities but is also part of the the anatomy of an entrepreneur. • Willing to learn. • Having a startup mindset. If you're not sure what a startup is (A startup is NOT a new tech company), you can check what is a startup here. • A/B Testing and Data Analytics experience • Editing and copywriting skills • Not being scared of pivoting • Knowledge about both inbound and outbound marketing • Programming knowledge: even if it’s not compulsory, it is recommended. • Being performance and results-oriented • Being curious and creative • Being relentless in pursuit of growth • Having experience with growth hackings tools such as Optimizely for A/B Testing, active campaign for email marketing, HubSpot /pipedrive for CRM, sales and marketing purposes, Zapier to automate workflows...

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