Demand Generation Manager

🕒 April 8

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Dash0

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2023

☁️ SaaS

🤝 B2B

SaaS • B2B

Dash0 is an OpenTelemetry-native observability platform that provides infrastructure monitoring, log management, application performance monitoring, distributed tracing, Kubernetes and website monitoring, dashboards, alerting, and integrations. It’s a developer- and SRE-focused SaaS product that centralizes logs, metrics, and traces with fast search and filtering, pre-built integrations, PromQL support, and configuration-as-code. Dash0 emphasizes vendor neutrality, transparent usage-based pricing, AI-assisted workflows to reduce repetitive tasks, and a lightweight, keyboard-driven UX for fast troubleshooting and cost control.

📋 Description

• Own Dash0's demand generation strategy across paid channels (LinkedIn, Google Ads, Reddit and emerging channels relevant to technical audiences), setting targets and managing budget allocation • Manage and hold our paid marketing agency accountable — reviewing performance, challenging recommendations, and ensuring alignment with pipeline goals • Plan, execute, and optimize multi-channel campaigns that drive qualified pipeline for both inbound and outbound GTM motions • Initiate and optimize landing pages, CTAs, and conversion flows to maximize lead quality and conversion rates across the funnel • Own demand gen reporting and analytics — CAC, CPL, channel ROI, pipeline contribution — and translate data into clear recommendations for budget reallocation • Forecast and manage the paid marketing budget, tracking spend efficiency and surfacing trade-offs to leadership • Collaborate closely with Revenue Marketing, Product Marketing, and Sales to ensure campaigns align with target segments, messaging, and sales priorities • Continuously experiment — A/B test ad creative, audiences, bidding strategies, and landing page variations to improve performance over time

🎯 Requirements

• 3–5 years of experience in demand generation or paid marketing in B2B SaaS, ideally selling to technical buyers (developers, platform engineers, DevOps) • Hands-on experience managing paid campaigns across LinkedIn Ads and Google Ads, including budget ownership • Experience managing an external agency relationship — you know how to brief, challenge, and get the best work out of a partner • Strong analytical skills — you're comfortable building reports, calculating CAC/LTV, and making data-driven budget decisions • Experience with landing page optimization and conversion rate experimentation (A/B testing tools, CRO fundamentals) • Familiarity with marketing automation and CRM platforms (HubSpot experience is a strong plus) • Excellent communication skills in English; comfortable working autonomously in a remote-first, distributed team

🏖️ Benefits

• Competitive salary & meaningful equity participation — you'll own part of what you're building • Flexible, remote-first work environment with offices in New York, Amsterdam, and Munich • €60/month phone & internet allowance • Location-specific benefits • Collaborative, fast-moving team culture with a builder mindset • Clear path for career growth and development • Direct access to founders and leadership