Senior Director, Digital Advertising

Job not on LinkedIn

November 14

Apply Now

Receive Emails with Similar Jobs

DealerOn

WebsiteLinkedInAll Job Openings

B2B • eCommerce • Marketing

DealerOn is a company that specializes in providing high-converting websites, SEO, and digital advertising solutions specifically tailored for the automotive industry. They offer mobile-friendly dealership websites designed to transform visitors into loyal customers, highly targeted digital advertising campaigns, and localized SEO strategies to ensure their clients' dominance on search engines. DealerOn aims to enhance the car buying experience through seamless digital retailing options, offering features such as lease and finance payments along with instant approvals. Their solutions are designed to increase efficiency, generate leads, and boost sales for dealerships, both independent and part of large enterprise groups. With an extensive suite of tools and a data-driven approach, DealerOn strives to help dealerships sell more cars profitably while maintaining compliance with privacy and accessibility laws. Known for their award-winning support and customer satisfaction, DealerOn is dedicated to offering cutting-edge marketing solutions to automotive dealerships across the Americas.

201 - 500 employees

Founded 2004

🤝 B2B

🛍️ eCommerce

📋 Description

• Set departmental strategy and guide tactical execution to achieve business objectives. • Identify and implement opportunities for growth, efficiency, and profitability across digital advertising initiatives. • Oversee customer relationship management to increase user engagement across key digital platforms. • Lead and mentor Directors and Managers, establishing and maintaining OKRs, KPIs, metrics, and quality controls for all initial and recurring tasks. • Instill a high-performance culture that promotes problem-solving, engagement, proactivity, collaboration, and accuracy. • Manage team workflows and lead continuous improvement initiatives to streamline processes and enhance operational efficiency. • Conduct technical audits on potential client websites and assess customer experience to inform strategy and recommendations. • Drive high levels of customer satisfaction and retention through strategic oversight and hands-on support. • Develop and execute strategies for client growth and retention, ensuring long-term success and profitability. • Address and resolve client challenges, including de-escalating issues and ensuring positive outcomes. • Lead monthly audits of team performance and review weekly revenue forecast reports to ensure alignment with financial goals. • Represent the company as a subject matter expert at industry conferences and OEM meetings, contributing thought leadership and strategic insights. • Manage cross-functional communications across DealerOn departments to ensure alignment and collaboration. • Demonstrated leadership skills with a proven record of coaching and mentoring high-performing teams.

🎯 Requirements

• Automotive Experience • Bachelor’s Degree or equivalent industry-specific experience • 12 years’ experience in digital ad operations and programmatic advertising • 8 years’ experience in management role • Google Ads and Google Analytics Certifications • Experience managing processes for a large team of Digital Marketing Consultants. • Ability to confidently communicate with automotive dealers. • Proficient in Excel, Microsoft Word, Screaming Frog, and Photoshop • Proficient in Google Analytics and data analysis • Excellent attention to detail, especially with communication (written and verbal) and meeting deadlines.

🏖️ Benefits

• Medical, dental and vision insurance • Company matched 401K plan • Flexible PTO + Sick Leave • 6 weeks paid Parental Leave • 8 Paid National Holidays • Company-paid basic Life Insurance • Voluntary supplemental Life Insurance • Voluntary long-term/short-term disability insurance • Voluntary Pet Insurance • Optional Healthcare/Dependent Care FSA Account