Senior Marketing Consultant

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September 28

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DieProduktMacher

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At DPM, our goal is to enable creating conscious digital products at scale. We combine the best of a consulting approach and an implementation agency: our main goal is to help you identify which initiatives will have the most meaningful impact for your business.

51 - 200 employees

📋 Description

• Work directly with leading companies across industries to shape go-to-market approaches and design impactful campaigns • Support and deliver client projects including marketing and sales efficiency initiatives, campaign audits, and optimization programs • Research, design, and refine GTM strategies tailored to industries, markets, and client challenges • Conduct market and competitor analysis and assess client marketing maturity to identify improvement areas • Evaluate existing campaigns, define KPIs, and implement optimization strategies to improve ROI • Prepare workshops, reports, and actionable playbooks guiding clients in their marketing efforts • Act as a trusted advisor, facilitating discussions, workshops, and decision-making processes with clients

🎯 Requirements

• 4–6+ years of professional experience in marketing consultancy, agency work, or B2B strategy roles • Strong track record of developing and executing go-to-market strategies and campaign optimization • Confident in front of senior stakeholders and able to guide from concept to execution • Strong analytical skills and ability to turn data into actionable insights • Deep understanding of B2B marketing, go-to-market planning, and content strategy • Hands-on familiarity with CRM, marketing automation, and digital campaign tools • Solid project management abilities and comfort handling multiple client engagements • Fluent in German and English • Familiarity with the German and wider European B2B landscape