Influencer Marketing Manager

🔥 0 minutes ago

🇪🇺 Europe – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

💅 Influencer Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 10%

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🗣️🇫🇷 French Required

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Logo of DotWorld

DotWorld

11 - 50 employees

Founded 2015

💼 Consulting

📣 Marketing

☁️ SaaS

Consulting • Marketing • SaaS

DotWorld is a company that specializes in helping web entrepreneurs and SaaS startups to develop, scale, and manage their online businesses. They provide a comprehensive set of services including idea generation, resource provision, market testing, and tailored marketing strategies to ensure the success of SaaS ventures. With a multi-disciplinary team of experts in development, marketing, design, and AI, DotWorld aims to supercharge SaaS ideas and facilitate their growth in the global market.

📋 Description

• Build the influencer acquisition channel from the ground up for DotWorld’s SaaS product portfolio • Identify creators by product, market, and language across Instagram, TikTok, YouTube, and niche platforms • Build and maintain a qualified creator pipeline and identify fake profiles • Conduct a measured volume of outreach and monitor competitor activity • Adapt pitches and negotiate rates, deliverables, formats, timelines, exclusivity, and compensation models • Negotiate usage rights, whitelisting, Spark Ads, and Partnership Ads • Establish a reusable contractual framework compliant with advertising disclosure requirements • Write creator briefs and oversee production, deadlines, and compliance before publication • Coordinate publishing waves with media cycles and key product moments • Manage and renew creator relationships • Set up tracking using dedicated links, promo codes, and UTM parameters, then analyze performance in PostHog • Manage trial-event CPA by creator and by campaign • Build attribution proxies, including post-purchase surveys, lift analysis, and temporal correlation • Produce reporting independently and decide whether to renew or discontinue partnerships • Pass high-performing content to media buyers for paid amplification • Share successful creative angles with the Creative Strategist

🎯 Requirements

• 2–4 years of experience in direct-response influencer marketing • Proven experience building a creator pipeline from scratch • International or multi-market experience • Native or fluent French • Minimum B2 level of English • Experience negotiating rates, deliverables, and advertising usage rights • Ability to substantiate the identification of fake profiles • Independent ownership of tracking and measurement • Ability to interpret PostHog data and defend decisions with data • Focus on cost per acquisition rather than reach or EMV • Advanced use of AI for sourcing, qualification, personalization, and reporting • Strong ownership, resilience in the face of rejection, proactivity, and transparency • Comfortable working in a demanding, results-oriented environment • Experience with subscription SaaS or subscription apps preferred • Nice to have: experience with whitelisting, Spark Ads, Partnership Ads, performance-based creator affiliate programs, SEA or US markets, and advertising disclosure requirements

🏖️ Benefits

• A complete blank slate: you will build the creator pipeline, contractual framework, and measurement system from the ground up • Direct reporting line to Acquisition leadership, with short decision-making cycles • A multi-product, multi-market portfolio • Measurable, defensible impact, evaluated through trial CPA • Leverage through paid media and amplification of high-performing content • 100% remote within Europe • Freedom to organize and make decisions for your channel • Professional development opportunities • A culture of innovation • Career growth opportunities in a rapidly growing company • Work from anywhere in Europe • Work remotely from a different time zone for one month • Flexible vacation policy • Flexible working hours • Two company retreats per year • Equal opportunity and an inclusive working environment

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