Director of Sales – East

🔥 23 hours ago

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Logo of OLIPOP PBC

OLIPOP PBC

51 - 200 employees

Founded 2017

🧘 Wellness

👥 B2C

🛍️ eCommerce

Wellness • B2C • eCommerce

OLIPOP PBC is a company that offers a variety of beverages inspired by classic soda flavors. These beverages are designed as a healthier alternative to traditional sodas, featuring prebiotic soluble fibers and reduced calorie content, making them a functional and digestive-friendly option. Their product range includes flavors like Vintage Cola, Root Beer, Cream Soda, and Cherry Cola, among others. OLIPOP promotes its drinks as guilt-free indulgences that provide both nostalgic enjoyment and health benefits, catering to consumers interested in wellness and digestive health. The company also engages in direct-to-consumer sales and offers subscription services for ongoing savings.

📋 Description

• Prioritize time to focus on the highest impact areas. • Lead, manage, and own the business across the entire East region. • Work closely with the Vice President of Sales and broader team to further the development, sales, and promotion of the brand. • Build brand loyalty across all sales channels. • Explore and drive new opportunities while building on high velocities already seen in the market. • Collaborate with senior management, marketing, and national accounts to communicate and execute against company strategic direction, priorities, and financial guardrails. • Establish and manage partnerships with DSD distributors and regional food brokers. • Establish a monthly volume and distribution plan to achieve overall objectives in the market. • Negotiate funding agreements with distributor partners for all channels of trade. • Design and implement incentive programs to guide distributor organizations in achieving sales objectives. • Execute and evaluate rolling forecasts against annual plans monthly. • Leverage key consumption data sources, developing fact-based plans and solutions. • Build innovative presentations for total business and distribution partners designed to initiate action-oriented response. • Lead, motivate, mentor, coach, and train a team of Regional Managers to deliver results.

🎯 Requirements

• 5-10 years of experience in sales within a consumer-packaged goods company. • Proficient in Data Tools (SPINS, Retailer Portals) and Trade Math (selling price, margins, etc.). • Holistic sales skills to align to our strategic goals including: • Use of data and data-based story telling • Identification of primary and backup strategies • Getting that mammoth! Tackling each day with pursuit and vigilance. • A high EQ approach to selling and leading a team. • Deeply passionate about OLIPOP and inspired by what we represent. Has the desire and hunger to make an impact. • People leader with demonstrated experience managing a field sales team through servant leadership. • Obsession for understanding customer behavior: lives, breaths & dreams about how to better reach and understand our consumers. • Enthusiastic and comfortable working in an early stage company. Ability to think rapidly in a growing and changing environment. • Experience in the Natural Products Industry and relevant classes of trade with CPG selling background in (refrigerated/ambient/frozen) spaces highly preferred. • Established relationships and experience working with key retail accounts and multiple distributors across multiple channels. • Ability to take initiative and work autonomously – you can run with something from beginning to end. • Works well with ambiguity – can navigate in the gray and asks the right questions to get at the solution. • Analyze opportunities quickly and have an ability to execute company goals efficiently. • Resourcefulness to improvise and adapt to deal with daily challenges via creative problem solving. • Strong planning, organization and project management skills, along with excellent interpersonal, written/oral communication and presentation skills. Full competence with G-Suite and Microsoft Suite.

🏖️ Benefits

• Bonuses

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