Ad Sales Lead

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🔥 4 minutes ago

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Logo of Duolingo

Duolingo

501 - 1000 employees

Founded 2011

💼 Consulting

📣 Marketing

✈️ Travel

💰 Series I on 2021-09

Consulting • Marketing • Travel

Duolingo is a leading language-learning platform that uses technology, such as cookies and similar digital tools, to enhance user experience and provide personalized content. The company partners with third parties, including advertising partners and service providers, to deliver its services and measure advertisement effectiveness. Duolingo ensures user privacy and data security by employing reCAPTCHA verification and adhering to its strict privacy and cookie policies.

📋 Description

• Own the Central region’s direct ads strategy and revenue outcomes, including named-account prioritization, pipeline development, forecasting, and quarterly execution. • Build and grow senior relationships across brands and agencies, opening new logos and expanding strategic accounts into long-term, high-value partnerships. • Lead complex, high-impact deals end-to-end, from prospecting and positioning through negotiation, close, renewal, and expansion. • Translate Duolingo’s unique strengths, including premium attention, native formats, character IP, and brand equity, into clear commercial narratives tailored to advertiser objectives. • Partner closely with Account Management, Ad Ops, Product, Design, and Engineering to move deals forward, shape feasible programs, and improve the advertiser and learner experience. • Share actionable market feedback with sales and product leadership to inform pricing, packaging, measurement, and future ad formats. • Help establish repeatable systems and standards for a growing ads business, including account planning, CRM hygiene, proposal quality, and pipeline rigor.

🎯 Requirements

• 8+ years of experience in direct digital ad sales, with a strong track record of building senior client relationships and closing meaningful new business. • Success selling premium video and native/custom ad formats in digital, mobile, or consumer app environments. • Proven ability to operate as a senior seller in an early-stage or evolving business, balancing strategic thinking with hands-on execution. • Strong commercial judgment across pricing, packaging, negotiation, and account prioritization. • Ability to influence senior decision makers at brands and agencies while working effectively with cross-functional partners internally. • Strong understanding of ad tech and mobile app ecosystems, and comfort using data to assess campaign performance, shape proposals, and inform sales strategy. • Excellent communication and presentation skills, with a clear, persuasive style and comfort operating in ambiguity.

🏖️ Benefits

• Take a peek at how we care for our employees' holistic well-being with our benefits here.

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