Content Marketing Manager

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🔥 1 minute ago

🗣️🇩🇪 German Required

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Logo of Elektrovorteil

Elektrovorteil

1 - 10 employees

Founded 2021

⚡ Energy

🚗 Transport

💳 Fintech

Energy • Transport • Fintech

Elektrovorteil is a service provider that assists electric vehicle owners in claiming and monetizing their greenhouse gas reduction certificates (THG-Quote) in Austria. By registering their electric vehicles, users can easily apply for monetary premiums based on their emissions reductions, promoting the transition to electric mobility. Elektrovorteil handles the certification and marketing process for these certificates, ensuring that customers receive guaranteed payments for their exemplary contribution to reducing CO2 emissions. The company leverages technology and its expertise in the transportation sector to offer competitive premiums to EV owners.

📋 Description

• Responsibility for the entire content area at Elektrovorteil • Planning, creating and maintaining content for the website, blog and landing pages • Developing an editorial calendar and consistent content structures • Translating complex topics into clear, audience-appropriate content • SEO & GEO keyword research and content optimization for existing and new pages • Basic technical SEO knowledge: metadata, internal linking, site structure • Monitoring and adapting to developments in Generative Engine Optimization (GEO) • Managing and further developing social media channels (organic) • Developing channel-specific formats and visual language • Community interaction and monitoring of relevant channels • Creating content concepts and creative campaign ideas in close coordination with performance marketing • Preparing briefs for creatives (copy, visuals, videos) – possibly also producing content in-house • Testing and iterating hooks, formats and messages based on performance data

🎯 Requirements

• Experience in independent content creation — both written and visual • Solid SEO knowledge and a good sense for how content performs organically • Confident use of social media channels and understanding of their algorithms • Ability to think strategically and to execute operationally • Very good German language skills, both written and spoken; precise, audience-appropriate writing style

🏖️ Benefits

• Flexible working (remote) • Development opportunities within a growing team • Direct collaboration with management and real ownership of the content area • Flat hierarchies, short decision-making processes and a growing team

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