Google Ads Specialist

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πŸ”₯ 31 minutes ago

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Energize Group

51 - 200 employees

Founded 2006

🎯 Recruiter

🀝 B2B

Recruitment β€’ B2B

Energize Group is a specialist recruitment and talent solutions firm focused on SAP and cloud technology professionals. The company positions itself as a vendor-specialist recruiter for SAP, Amazon Web Services, Microsoft Azure and Google Cloud roles, offering customer-centric talent solutions and access to an extensive talent network. Energize Group operates internationally (offices noted in Manchester, Madrid, Boston and Dallas), emphasizes award-winning service and employee experience, and publishes insights about SAP and cloud technology hiring trends.

πŸ“‹ Description

β€’ Develop, launch, and manage Google Ads campaigns across Search, Performance Max, Display, and other relevant campaign types. β€’ Monitor campaign performance and make strategic optimizations to improve lead quality, conversion rates, and return on ad spend. β€’ Conduct keyword research, search term analysis, and account audits. β€’ Identify trends in search behavior and proactively adjust campaign strategies to capitalize on emerging opportunities. β€’ Analyze campaign data to diagnose performance issues and implement effective solutions. β€’ Collaborate with Account Managers to align advertising strategies with client goals and business objectives. β€’ Present campaign performance and recommendations to clients in a professional and easy-to-understand manner. β€’ Track and report on key performance metrics using Google Ads, Google Analytics, and other reporting tools. β€’ Stay current on Google Ads platform updates, industry trends, and best practices. β€’ Continuously seek opportunities to improve campaign performance, internal processes, and overall client results.

🎯 Requirements

β€’ 3+ years of hands-on Google Ads management experience. β€’ Proven track record of successfully managing and optimizing paid search campaigns. β€’ Strong understanding of campaign structure, bidding strategies, conversion tracking, and performance analysis. β€’ Experience with Google Analytics and Google Tag Manager. β€’ Strong analytical and problem-solving skills. β€’ Excellent written and verbal communication skills. β€’ Ability to manage multiple accounts and priorities in a fast-paced environment. β€’ Comfortable presenting campaign performance and recommendations directly to clients. β€’ Preferred: Experience working in a marketing agency environment. β€’ Experience in the dental, healthcare, or local-service industries. β€’ Google Ads certifications. β€’ Experience with call tracking, CRM integrations, and lead attribution reporting.

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