Marketing Specialist – Regional Campaigns

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Everway

WebsiteLinkedInAll Job Openings

201 - 500 employees

📚 Education

☁️ SaaS

Education • Accessibility • SaaS

Everway is a technology company that specializes in creating innovative tools designed to enhance learning and accessibility in both educational and workplace settings. With a focus on understanding and empowering individuals with diverse learning needs, their products support literacy, math accessibility, and inclusive learning experiences. Formerly known as n2y and Texthelp, Everway aims to break down barriers and promote neuroinclusion, ensuring that everyone has the opportunity to thrive in their educational and professional environments.

📋 Description

• Execute regional and state-level campaigns across digital, email, webinars, and events • Coordinate campaign timelines, assets, and deliverables to ensure smooth execution • Manage multiple campaigns simultaneously while maintaining strong attention to detail • Partner closely with sales teams to align campaigns with regional priorities and market needs • Collaborate with content, design, and digital teams to deliver localized campaign assets • Keep stakeholders informed on campaign progress, timelines, and results • Support the development of region-specific marketing materials, including emails, landing pages, and ads • Customize messaging based on audience, market insights, and sales feedback • Track campaign performance metrics including engagement, lead generation, and conversion • Provide reporting and insights on campaign effectiveness • Identify opportunities to improve campaign performance and pipeline impact

🎯 Requirements

• 3+ years of experience in a marketing role, preferably within SaaS or B2B environments • Experience supporting regional, field, or ABM-style campaigns • Familiarity with Salesforce or similar CRM platforms • Strong project management skills with the ability to manage multiple campaigns simultaneously • Collaborative approach with experience working cross-functionally with sales and marketing teams • Strong communication, organization, and problem-solving skills • Ability to analyze campaign performance and make data-driven recommendations

🏖️ Benefits

• Competitive salary with bonus opportunities • Flexible work schedules • Comprehensive health and wellness benefits • Flexible time off plans • Career growth through development programs • Collaborative, innovative culture where your ideas matter