Freelance Creative Strategist, Social Ads, YouTube

November 18

🗣️🇩🇪 German Required

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Logo of Evolve Digital GmbH

Evolve Digital GmbH

eCommerce • Marketing

Evolve Digital GmbH is a comprehensive growth partner for ambitious e-commerce businesses. They specialize in increasing revenue and sustainable scaling for online shops, addressing common challenges such as low repeat customer rates, high visitor bounce rates, and tracking issues. The company provides data-driven and transparent strategies that focus on profitable scaling, personalized marketing, and conversion optimization. Their approach, known as the 'Neuroperformance' method, integrates scientific insights into marketing strategies to enhance sales psychology and improve business performance. Evolve Digital offers full-service solutions including conversion and shop optimization, comprehensive marketing strategies with a focus on Google and Native Ads, and in-house competences to ensure businesses can efficiently manage and grow their online presence.

2 - 10 employees

🛍️ eCommerce

📋 Description

• Develop unique creative strategies, hypotheses and ad concepts for Meta, TikTok and YouTube. • End-to-end responsibility for idea development: from analysis through briefing to testing. • Close collaboration with Performance, Copywriting, Design and Editing teams — no unnecessary loops, clearly structured. • Work with data-driven processes, structured workflows and modern AI tools. • Analyze audiences, markets, competitors and relevant platform trends. • Create precise creative briefs for creators, design and editing. • Evaluate creative performance and derive clear optimization measures. • Independently implement smart AI workflows for research, ideation and analysis. • Present key insights to clients (depending on the project).

🎯 Requirements

• Proven experience in creative development for Meta Ads (TikTok/YouTube a plus). • Strong understanding of creative frameworks, hooks, psychological triggers and direct-response mechanics. • Ability to translate data-driven insights into compelling creative concepts. • Blend of creativity and analytical mindset — structured, proactive and solution-oriented. • Reliable communicator, able to work independently and meet deadlines precisely. • Advantageous: portfolio or case studies with creative examples or success metrics.

🏖️ Benefits

• 100% remote with flexible working hours. • Long-term collaboration on a project or retainer basis. • Clear briefs, structured processes and fast decision-making. • Work with a highly skilled team across Performance, Copy, Design and Editing. • Fair compensation based on experience (day rate, hourly or retainer). • Opportunity to work with exciting e-commerce brands with direct revenue impact.

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